12-Month Marketing Internship (L’Oreal Paris – Skin)

L'Oréal

Apr 28, 2024

Applications are closed

Internship
Full-time
Off-cycle Internship
Marketing
Media & Journalism
New York

Requirements

Recent graduate (within 12 months) of a BA degree or MA degree in Marketing, Communications, Journalism, or related field
Legally authorized to work in the US on a fulltime, permanent, and ongoing basis without requiring sponsorship now or in the future
Experience in managing digital content as well as production of content with agencies and/or internal Creative Departments.
Background and interest in Skincare, beauty, fashion and/or lifestyle brands.
Love for creating video and still content. 
Experience in photography and basic photo + video editing skills, with the motivation to continue to learn and excel at visual content creation are key to this role. Photoshop skills are a plus.
Experience producing written & video content for social media.
Experience with Photoshop, Sprinklr, Netbase & Traackr.
Self-starter with excellent attention to detail and organization
Proficient in Microsoft Office – Word, Excel, PowerPoint and Outlook

Responsibilities

Assist Director of Advocacy, Influencer and Content with:
Social Media & Advocacy:
Work closely with Director of A&I and Content & brand marketing to develop unique storytelling angles for advocacy campaigns.
Be on top of the Advocacy & social trends: Identify unique influencers for content creation & identify skin care trends and activations.
Work closely with Director of A&I and Content to review influencer content pieces & ensure timely launches.
Build Influencer content Library to support our retailers.
Support Value Charter process, ensuring alignment of key partners and creators with the L’Oréal Paris brand.
Report on social KPI’s both weekly and monthly, covering all advocacy partners, owned and top competitor channels.
Utilize Netbase for trends tracking to inform larger Marketing team of opportunities to create nimble social content based on rising and declining trends in products, ingredients, etc.
Topline Weekly Competitor / Social Market Analysis.
Assist and maintain monthly editorial calendar + content roadmap and associated Workflows for L’Oréal Paris owned TikTok, Facebook & Pinterest.
Assist with publishing organic content on all owned L’Oréal Paris channels.
Content Creation & Management:
Develop + Align content based on social trends & unique storytelling opportunities.
Assist on set of social shoots – both video and photo with duties including prop + production assistance, wardrobe, casting + BTS captures.
Work with the cross functional teams to ensure retailer posts are planned & posted, and campaigns are posted in Global channels.

L'Oréal

Retail & Consumer Goods

Industry

10,001+

Employees

1909

Founded Year

Mission & Purpose

L'Oréal is a multinational beauty and cosmetics company that operates in various segments of the beauty industry, including skincare, haircare, makeup, and fragrance. They offer a wide range of beauty products and solutions through their diverse portfolio of brands. L'Oréal's ultimate mission is to provide innovative and superior beauty products that cater to the diverse needs and desires of individuals worldwide. Their purpose is to enhance people's lives through beauty, empowering individuals to express themselves, boost their confidence, and embrace their unique identities. L'Oréal aims to combine science, research, and creativity to deliver high-quality and sustainable beauty solutions that promote inclusivity, diversity, and self-expression. By continuously innovating and staying at the forefront of the industry, L'Oréal strives to shape the future of beauty and contribute to the well-being and self-esteem of consumers globally.