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2024 Digital Marketing Intern

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Hollywood Park

Apr 5, 2024

Applications are closed

  • Internship
    Part-time
    Starts on Jun 24
    Off-cycle Internship
  • Marketing
  • Inglewood

Requirements

  • Currently enrolled in a college or university program as a junior, senior, or recently graduated
  • Pursuing a degree in sports/entertainment marketing, business management, or similar area of study
  • Must be able to travel to the YouTube Theater and SoFi Stadium offices in Inglewood, CA at least 2/week
  • Candidates with the following skill sets will be given special considerations:
  • Fluent in Spanish
  • Ability to code (HTML/CSS/JS) and use Photoshop or similar software
  • Ability to analyze data
  • Experience with data analysis, decks/presentations

Responsibilities

  • Assist marketing team with website and mobile app updates for SoFi Stadium and YouTube Theater events, including event page builds, image resizing, spot-checking copy, building press releases etc.
  • Assist email marketing manager with one-off and automated email builds (including template designs and copy updates), image resizing, QA and reporting.
  • Work on various social media initiatives including paid media buys, A/B tests, analytics reports, and campaign ideation.
  • Provide assistance to digital marketing managers with data pulls, analysis, PowerPoint presentations, billing invoices as needed.
  • Spot check and test various consumer-facing products and software to improve and maximize user experience
  • Learning Objectives:
  • Gain valuable, real-world experience with digital marketing best practices in the sports and entertainment industry.
  • Become familiar with website, mobile application and email marketing tools and understand how our organization drives engagement, revenue and retention for a world-class campus.
  • Understand the importance of data-driven decision making, A/B testing and journey based marketing for various customer segments and personas.
  • Gain experience collaborating with various departments (operations, IT, PR/communications, legal etc.), with the motivation to help others and become a valuable asset to the organization.

The most anticipated 300-acre destination in Los Angeles, a city within a city.

Real Estate
Industry
201-500
Employees
2021
Founded Year

Mission & Purpose

Spanning nearly 300 acres, Hollywood Park is the largest urban mixed-use development under construction in the Western United States. Anchored by an 890,000-square-foot retail area and surrounded by creative office space, Hollywood Park will offer new sophisticated apartments, public parks, a lake and premier entertainment venues. The mixed-use development is all linked by walkable paseos and plazas and centered around the newly completed 3.1 million square-foot SoFi Stadium, one of Los Angeles’ most striking architectural structures. Stylish residences and a modern open-office campus will complement the entertainment and retail district, creating a world-class destination for both local and international guests. Located just six miles off the coast, a short drive from LAX and the City of Inglewood’s future Crenshaw/LAX Line, Hollywood Park is poised to become an iconic global destination for millions to enjoy.