Customer Engagement Strategy Planning & Integration Intern, Anaheim, Summer/Fall 2024

The Walt Disney Company

Jan 29, 2024

Applications are closed

Internship
Full-time
Summer Internship
Customer Relations
Los Angeles

Requirements

Experience and/or curiosity about CRM communications.
Shown Direct Marketing, CRM, paid media and social media experience including interpreting data and campaign/program results.
Ability to work well with cross-functional teams and prioritize time.
Proficient in Microsoft PowerPoint (or Keynote), Microsoft Excel (including pivot tables) and the entire Microsoft Office Suite.
Education:
Currently enrolled as a Senior or higher or have graduated within the past 6 months from an accredited college/university, earning a degree majoring in Marketing, Advertising, Media, CRM or related field.
Eligibility Requirements & Program Information:
Must be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR have graduated from a college/university within 6 months at time of application posting OR currently participating in a Disney College Program or Disney Internship.
Must be at least 18 years of age.
Must not have completed one year of continual employment on a Disney internship or program.
Must possess unrestricted work authorization.
Additional Information:
Must be able to have a consistent, reliable work schedule throughout the internship.
The approximate dates of this internship are June 2024 through January 2025.
Must provide own housing for the duration of program in the Anaheim, CA area.
Must have reliable transportation to/from work.

Responsibilities

As a Customer Engagement Strategy, Planning & Integration Intern supporting Disney Destinations you will learn audience targeting, multi-channel tactical media planning, budget management, and asset management and delivery. As part of our team there is potential to:
Lead updates to our CRM communications based on business priorities and customer insights.
Aid in the development of strategic plans and coordinated messaging with all out-bound marketing communications.
Collaborate with both internal and external partners to build, implement, and evaluate Customer Engagement plans.
Assist in maintaining accurate budgets for all channels and phases of the marketing plans.

The Walt Disney Company

Entertainment & Media

Industry

10,001+

Employees

Mission & Purpose

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started! The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of… What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!