ELEMIS - Paid Media Analytics Intern (Spring 2025)

L'occitane Group

Oct 22, 2024

Applications are closed

Internship
Full-time
Off-cycle Internship
Data
Marketing
New York

Requirements

Bachelor's Degree (BS/BA), 1-2 years of experience in data science, data analytics, or paid media as an intern or full-time. Previous experience in ad agencies is a plus.
Working knowledge or coursework in data science and knowledge of data science languages such as R, SQL, and Python.
Working knowledge of data visualization software such as Tableau, Looker, or Domo.
Fundamental knowledge of statistics with hands-on experience in A/B testing, regression analysis, t-test.
Knowledge of paid media attribution (MTA, MMM, incrementality lifts).
Ability to support ad-hoc reporting and data analysis requests from Senior Director, Media and other marketing stakeholders.
Strong problem-solving skills with a curiosity and passion to understand different business models.
Demonstrated ability to collaborate and communicate technical analysis to various audiences.
Strong written and verbal communication skills.
Ability to successfully multitask and prioritize tasks in a fast-paced environment.
Able to interact professionally with external clients to help drive digital account success and with internal cross-functional partners.
Comfortable working both independently and collaboratively.
Detail oriented with excellent time management, organizational, and communication skills.
Proficient in MS Office (PowerPoint, Excel, Google Sheet).
Interest for beauty industry and paid media trends.

Responsibilities

Create and update daily paid media tracker to enable communication of blended and channel-specific media performance leveraged to support growth KPIs across all channels (elemis.com, Amazon, Sephora, Ulta, QVC, Department Stores, etc.).
Work closely with the Senior Director, Media in the development & execution of executive media dashboards that summarize paid media trends for omni media.
Communicate with agencies to gather additional data points needed to consolidate data and deliver accurate & timely delivered reporting.
Build ad-hoc reporting for the Senior Director, Media to support decision-making on media mix, media spend allocation across campaigns and/or distribution channels.
Collaborate with other data analytics stakeholders across finance, CRM and BI on data optimizations for the business.
Run analysis leveraging datasets from ad networks (eg.: Google, Meta, TikTok, Youtube, Affiliate Networks, etc.), e-commerce platforms (eg.: Magento, Shopify), and analytics tools (eg.:GA4, Northbeam), to uncover opportunities to optimize the media program.
Turn data into insights/learnings that can be actioned for ongoing media program optimizations.
Support Senior Director, Media with research of market and media trends, plus competitor analysis.
Research and propose analytics tools that can help expedite data gathering, data manipulation, and data visualization.
Ensure all duties carried out and actions completed in every aspect of your role, contribute to the short and long-term Sustainability Goals set-forth by the ELEMIS - Climate, Biodiversity & People Pillars.

FAQs

What is the duration of the internship?

The ELEMIS Paid Media Analytics Intern position is for the Spring 2025 semester.

What are the required educational qualifications for this intern position?

Candidates should have a Bachelor's Degree (BS/BA) and ideally possess 1-2 years of experience in data science, data analytics, or paid media, either as an intern or in a full-time capacity.

Is prior experience in ad agencies required for this position?

Previous experience in ad agencies is a plus, but it is not strictly required.

What skills are required for the Paid Media Analytics Intern role?

The role requires working knowledge of data science and programming languages such as R, SQL, and Python, as well as familiarity with data visualization tools like Tableau, Looker, or Domo.

Will the intern have opportunities to work with other departments?

Yes, the intern will collaborate with other data analytics stakeholders across finance, CRM, and BI for data optimizations.

What is the expected working schedule for the internship?

Interns must be able to report to the NYC office on Wednesdays, plus either Tuesday or Thursday, in a part-time, hybrid capacity.

What is the pay rate for the internship?

The internship pays at a rate of $17/hour.

Are interns required to have authorization to work in the United States?

Yes, interns must be authorized to work in the United States for the semester.

What are the primary responsibilities of the intern?

The intern will focus on omni-media reporting and analytics support, including creating media performance trackers, analyzing datasets, and supporting media planning and market research.

Is there a focus on sustainability in this role?

Yes, the role includes a sustainability responsibility to contribute to the short and long-term sustainability goals set forth by ELEMIS.

L'occitane Group

We are an international Group of brands that create beauty experiences with respect for people and nature.

Retail & Consumer Goods

Industry

5001-10,000

Employees

1976

Founded Year

Mission & Purpose

The L’OCCITANE Group is a leading international manufacturer and retailer of premium and sustainable beauty and wellness products. The Group operates in 90 countries worldwide and has 3,000 retail outlets including 1,500 of its own stores. Within its portfolio of premium beauty brands that champion organic and natural ingredients are: L’OCCITANE en Provence, Melvita, Erborian, L’OCCITANE au Brésil, LimeLife by Alcone, ELEMIS, Sol de Janeiro and Grown Alchemist. Innovative venture studio, OBRATORI and beauty tech start-up, DUOLAB, are also part of the Group. With its nature-positive vision and entrepreneurial ethos, L’OCCITANE Group is committed to investing in communities, biodiversity, reducing waste and to finding sustainable solutions in order to create a better and healthier planet. The mission statement of the Group is: with empowerment we positively impact people and regenerate nature.