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Graduate Trainee - Brand Strategy

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dentsu

Sep 12, 2024

  • Internship
    Full-time
    Off-cycle Internship
  • Marketing
    Design
  • Bangalore
  • Quick Apply

AI generated summary

  • You should have basic knowledge of social media, excellent communication skills, attention to detail, and be an active follower of industry trends and viral campaigns.
  • You will create compelling copy, design graphics, execute PR strategies, analyze market trends for brand positioning, and manage client relationships to ensure project success and satisfaction.

Requirements

  • - Basic Knowledge of Social Media Channels, Digital Media and Online Marketing
  • - Excellent written, oral communication and presentation skills
  • - Attention to detail and an ongoing commitment to achieving high-quality results
  • - Must be informed and active follower of latest industry trends, marketing campaigns and the next viral video trend

Responsibilities

  • 1. Copywriter: Craft compelling and creative copy across various media platforms to engage target audiences and drive brand messages. Collaborate with the creative team to develop innovative content strategies.
  • 2. Art Director / Graphic Designer: Design visually stunning and effective graphics and layouts for campaigns, ensuring brand consistency and creativity. Work closely with the creative team to bring concepts to life.
  • 3. PR: Develop and execute strategic public relations plans to enhance brand image and media presence. Build and maintain strong relationships with media outlets and stakeholders.
  • 4. Brand Strategy: Analyze market trends and consumer insights to develop robust brand strategies that align with business objectives. Collaborate with clients to ensure strategic direction and brand positioning.
  • 5. Client Servicing: Serve as the primary point of contact for clients, ensuring their needs are met and exceeded. Manage project timelines, budgets, and deliverables to ensure client satisfaction and project success.

FAQs

What is the duration of the Graduate Trainee - Brand Strategy program?

The traineeship tenure is 6 months, with the possibility of securing a full-time role based on performance after this period.

What is the main objective of the traineeship program?

The key objective of the 6-month traineeship program is to create content and execute digital media campaigns tailored for the brands.

What types of roles are available within the traineeship?

The roles available include Copywriter, Art Director/Graphic Designer, PR, Brand Strategy, and Client Servicing.

What technical skills are required for this role?

Required technical skills include basic knowledge of social media channels, digital media and online marketing, excellent written and oral communication skills, attention to detail, and a commitment to achieving high-quality results.

Where is this position located?

The position is located in Bangalore.

What brand is this traineeship associated with?

This traineeship is associated with Dentsu.

What is the employment type for this role?

The employment type for this role is full-time, under a consultant contract type.

Is there any requirement regarding industry knowledge?

Yes, candidates must be informed and active followers of the latest industry trends, marketing campaigns, and upcoming viral video trends.

Are there opportunities for career advancement after the traineeship?

Yes, there is a possibility of securing a full-time role post the 6-month traineeship based on performance.

Are there any specific communication skills needed for this role?

Yes, candidates must possess excellent written, oral communication, and presentation skills.

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dentsu

Marketing & Advertising
Industry
10,001+
Employees

Mission & Purpose

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.