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Intern, Campaign Management

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Kargo

Jan 31, 2024

Applications are closed

  • Internship
    Full-time
    Starts on Jun 02
    Summer Internship
  • Marketing
  • Los Angeles

Requirements

  • Working towards or have recently a Bachelor’s degree in a related field (Advertising, Public Relations, Marketing, Business, and/or Sales)
  • Proficient in MS Excel and all other MS Office Tools
  • High level of accuracy and attention to detail
  • Professional maturity, integrity, discipline and a positive attitude
  • Excellent written communication and presentation skills
  • Ability to work on your own as part of a distributed team
  • Basic understanding of online advertising and/or marketing
  • Interest in media, technologies, and a desire to keep informed of new trends
  • Self-motivator with the ability to thrive in a fast-paced environment with multiple projects and tight deadlines

Responsibilities

  • Assist in: creative trafficking, campaign trafficking, and programmatic troubleshooting
  • Pull performance-based reporting and suggest optimizations
  • Help compile end-of-campaign reporting and aid in telling the full story of the campaign’s performance and success
  • Sit in on client-facing kick-off calls
  • Attend brainstorming sessions prior to campaign launch
  • Provide weekly State of the Advertising Industry updates to the CM Team
  • Analyze company-wide data to create dynamic, vertical, and performance-based site lists that will be utilized across several of Kargo’s integral departments
  • What You'll Learn:
  • How to read and QA tag sheets, which are made with unique HTML and JavaScript code
  • A variety of reporting platforms including, but not limited to MOAT, Looker, DoubleClick for Advertisers, as well as Kargo’s own internal platforms
  • How to set up, monitor, and optimize direct sale campaigns and programmatic deals
  • The ins-and-outs of programmatic deals
  • How to troubleshoot programmatic deals effectively and optimize them
  • General and relevant advertising operations experience, an emerging position in the advertising/marketing field

Next never ends.

Marketing & Advertising
Industry
201-500
Employees
2003
Founded Year

Mission & Purpose

Kargo creates memorable experiences for advertisers that go beyond the first impression to captivate consumer attention. With a suite of exclusive omnichannel advertising solutions, leading brands choose Kargo to drive meaningful customer connections across mobile, video and social. With a focus on performance, Kargo helps the world’s largest advertisers achieve incremental brand lift and higher returns on ad spend. For publishers, Kargo’s proprietary platform maximizes revenue per impression through unique creative and targeting solutions. The key to our success is our people. We’ve built a community that values teamwork, is not afraid to take chances and relentlessly strives to disrupt the industry and stand out from the crowd. Diversity is fundamental to the Kargo culture as we celebrate and embrace our differences in our inclusive workplace. Founded in 2003, Kargo is headquartered in New York with offices across the globe.