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INTERNSHIP - BRAND COMMUNICATIONS (M/F/D)

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adidas

Feb 15, 2025

Applications are closed

  • Internship
    Full-time
    Placement Program
  • Customer Relations
    Marketing
  • Herzogenaurach

Requirements

  • Student of Marketing, Communications, Communication Design, Management, Retail, Digital or a related field
  • Fluent in English (written & spoken)
  • Strong MS Office skills
  • Attention to details, quick comprehension, good organizational skills
  • Ability to work independently and in a team
  • Enrolled as full-time student for the complete duration of the internship
  • Or in the so-called gap year between Bachelor and Master’s degree (gap year regulation only applicable to EU citizens due to working permit regulations)
  • Candidates in penultimate year of study preferred (following the internship, students should have maximum one year to graduate)
  • Availability for the full duration of the internship from September 2025 - March 2026
  • Ability to relocate to Herzogenaurach in Germany for the full duration of the internship

Responsibilities

  • Support our Business Unit teams in creating marketing and communication campaigns and initiatives that drive the future of our adidas brand. OR
  • Support our horizontal Marketing Strategy and Planning team in creating the strategic foundations and long-term plans for Marketing in adidas to ensure ONE BRAND voice to the consumer
  • Contribute to both short- and long-term communication strategies based on global business objectives, incl. effective channel planning.
  • Provide input for action plans aimed at maximizing brand and product exposure, ensuring efficiency in communication efforts.
  • Coordinate with global and local agencies, managing projects across digital, social, PR, and retail, ensuring creative concepts are executed to a high standard and brought to life for our consumers

FAQs

What is the duration of the internship?

The internship lasts for 6 months, from September 2025 to March 2026.

Where is the internship located?

The internship is located at adidas Headquarters in Herzogenaurach, Germany.

What are the eligibility requirements for the internship?

Candidates must be enrolled as full-time students for the complete duration of the internship or be in a gap year between Bachelor and Master’s degree, available for the full duration from September 2025 to March 2026, and able to relocate to Herzogenaurach.

Is there a specific academic background required for applicants?

Applicants should be students of Marketing, Communications, Communication Design, Management, Retail, Digital, or a related field.

When is the application deadline?

The application deadline is March 1st, 2025, at 11:59 PM CET.

Do we need to submit a motivation letter along with the CV?

No, you don't have to write a motivation letter, but you can include one if you have something to say.

Are there any employee benefits for interns?

Yes, interns receive discounts on products, opportunities to participate in events, structured training and development, networking opportunities, and access to company sports programs.

What is the monthly gross allowance for the internship?

The monthly gross allowance is €2,167.00 for non-compulsory internships and €1,650.00 for compulsory internships.

What language proficiency is required for applicants?

Fluency in English (written and spoken) is required.

What are the next steps after applying for the internship?

If selected, candidates will be invited to a video interview, for which they will receive a full briefing.

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adidas

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Fashion & Arts
Industry
10,001+
Employees
1949
Founded Year

Mission & Purpose

adidas is a multinational sportswear company that designs, manufactures, and sells a wide range of athletic and lifestyle products, including footwear, apparel, and accessories. As one of the leading sportswear brands in the world, their products cater to various sports and activities, aiming to provide athletes and consumers with high-quality and innovative gear to enhance their performance and lifestyle. Their ultimate mission is to be the best sports brand in the world, with a focus on creating products that combine cutting-edge technology and design to meet the evolving needs of athletes and consumers. Their purpose is to inspire and enable people to harness the power of sports in their lives, fostering a culture of creativity, sustainability, and inclusivity. Through collaborations with athletes, teams, and influencers, as well as initiatives for social and environmental responsibility, adidas strives to make a positive impact on communities and contribute to a healthier and more active world.

Benefits

  • Bonus program – based on short term incentives

  • Long-Term Incentive (LTI) plan for senior management and Executive Board members

  • Adidas Stock Purchase Plan