Marketing Strategy Intern

Navistar Inc

Feb 4, 2024

Applications are closed

Internship
Full-time
Summer Internship
Marketing
Chicago

Requirements

Minimum Requirements:
Pursuing a Bachelor’s or Master’s degree
Additional Requirements:
Qualified candidates, excluding current Navistar employees, must be legally authorized on an unrestricted basis (US Citizen, Legal Permanent Resident, Refugee or Asylee) to be employed in the United States. Navistar does not anticipate providing employment related work sponsorship for this position (e.g., H-1B or F-1 status)
Desired Skills:
Currently pursuing a degree in Business Marketing or Marketing
At least Sophomore standing for undergrad at the time of application
Able to work at least 12 weeks (starting the end of May or early June through August)
Previous applicable internships
Self-starter
High level of computer skills (Microsoft Applications and Internet)

Responsibilities

Profitable Performance Enhancement:
Collaborate on a project aimed at identifying opportunities to optimize our Diagnostic Tools' marketing strategies, prioritizing profitability, and overall company health.
Analyze market trends, dealer network feedback, and customer insights to propose innovative strategies that enhance profitability while delivering holistic solutions to customers.
Customer-Centric Approach:
Partner with the dealer network to understand customer needs, fostering a symbiotic relationship that ensures the delivery of exceptional solutions and experiences.
Contribute to strategies that align product marketing efforts with a customer-centric approach, emphasizing a holistic and satisfactory experience for our clientele.
Marketing Strategy Improvement:
Work on enhancing the product marketing strategy for Diagnostic Tools, focusing on innovative approaches that resonate with the market and elevate profitability.
Collaborate with cross-functional teams to translate insights into actionable marketing strategies that align with business objectives and customer needs.

Navistar Inc

Accelerate the impact of sustainable mobility

Manufacturing & Electronics

Industry

10,001+

Employees

1902

Founded Year

Mission & Purpose

Future generations will look back and see that we did everything possible to create a better place in which they can thrive. Navistar has a vision is to accelerate the impact of sustainable mobility. This is our guiding star and informs all future decisions. Navistar is the Lisle, Illinois-based parent company of International® brand commercial trucks and engines, IC Bus® brand school and commercial buses, all-makes OnCommand® Connection advanced connectivity services, aftermarket parts brands Fleetrite®, ReNEWed® and Diamond Advantage®. With a history of innovation dating back to 1831, Navistar has more than 14,500 employees worldwide and is part of TRATON SE, a global champion of the truck and transport services industry.