Peacock Marketing Internships (MBA Students) – Summer 2024

NBCUniversal

Nov 15, 2023

Applications are closed

Internship
Full-time
Starts on Jun 02
Summer Internship
Marketing
Los Angeles

Requirements

Must be actively enrolled in a degree-granting program at an accredited institution during the entire duration of the program.
Must be a current MBA student.
Must be authorized to work in the United States without visa sponsorship by NBCUniversal.
Must be willing to work in Universal City, CA.
Desired Characteristics:
Cumulative GPA of 3.0 or above.
Strong Excel and data viz (e.g., PowerPoint) skills; programming skills a plus.
Ability to create structure and recommend approaches to ambiguous business questions.
Ability to manage relationships with stakeholders of varying levels of seniority.
Good judgment, problem-solving, critical thinking, and decision-making skills, and project management skills.
Positive attitude and high level of professionalism.
Impeccable written and spoken communication skills, articulate and thoughtful.
Team-oriented and collaborative with an aptitude and willingness to learn.
Self-sufficient problem solver able to think creatively and independently.
3-5 years of experience in a highly analytical role, preferably at a top agency or consultancy.
BS/BA in mathematics, statistics, management, business, marketing, entrepreneurship, or a related field.
Knowledge of the streaming landscape, Peacock’s streaming offerings, as well as NBCU brands and their interface with the media industry.

Responsibilities

Assist on evaluating multi-channel marketing campaign performance in driving core KPIs, including helping to prepare launch reporting and cross-functional post campaign wrap-up reports
Perform ad hoc analysis on organic social performance, including using third-party tools to measure sentiment and engagement of social posts
Work on 1-2 long-ranging analysis projects, collaborating with cross-functional data science and analytics teams. Example projects include:
Audience Analysis – create an audience segmentation to help inform opportunities for growth and retention
Marketing Testing – identify areas within marketing where experimentation can inform increased effectiveness and efficiency
Campaign Prioritization – develop a framework to identify which campaigns to prioritize and how we will evaluate their effectiveness

Application Process

Submit a one-page resume that outlines your work experience, accomplishments, and your graduation month and year.
Submit a cover letter that highlights your passion for NBCUniversal, the locations (listed below) you are open to for internships, and your top areas of interest (opportunities listed below).
Upload a transcript (unofficial transcripts are fine) that confirms your status as an actively enrolled student in a degree-granting program.

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We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation. Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.