Social Listening Intern (Summer 2024)

Panasonic

Apr 10, 2024

Applications are closed

Internship
Full-time
Summer Internship
Marketing
Newark

Requirements

Currently pursuing a degree in communications, journalism, marketing, business, or other related concentration
Have excellent verbal and written communications skills
Hands on experience with all social media networking sites and platforms with a focus on social media monitoring
Sprinklr experience a plus

Responsibilities

Review all social media channels as community manager, identifying opportunities for conversation with the audience as well as potential threats
Actively engaged in social listening via Sprinklr for brand, businesses and competitors
Act as community manager across all social platforms to identify comments to engage in
Concept responses both text and video and alert businesses when applicable
Identify larger areas of opportunities via social listening and monitoring trends, competitor set and more via Sprinklr
Engage in social listening to identify opportunities to insert Panasonic in the social conversation as a gateway to reach influencers and experts
Support Social Team in creating the monthly editorial calendar and daily posts including the development of creative assets, such as videos, infographics, banners, etc.
Identify trending topics for content. Identify influencers of note that may be fit for content partnership
Help increase awareness and engagement with Panasonic employee via LinkedIn content and identifying third party articles relevant to businesses to reshare

Panasonic

Live Your Best

Manufacturing & Electronics

Industry

10,001+

Employees

1918

Founded Year

Mission & Purpose

Founded in 1918, and today a global leader in developing innovative technologies and solutions for wide-ranging applications in the consumer electronics, housing, automotive, industry, communications, and energy sectors worldwide, the Panasonic Group switched to an operating company system on April 1, 2022 with Panasonic Holdings Corporation serving as a holding company and eight companies positioned under its umbrella. The Group reported consolidated net sales of 8,378.9 billion yen for the year ended March 31, 2023.