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Social Media Intern, Summer 2024

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Carters Inc.

Dec 12, 2023

Applications are closed

  • Internship
    Full-time
    Summer Internship
  • Media & Journalism
  • Atlanta

Requirements

  • Strong written, verbal, and communication skills with a knack for online culture a must.
  • Posting to Instagram, Twitter and Facebook and all things social media make you excited
  • Passion for identifying new trends in social media and staying up to date on the latest platform updates and offerings.
  • You're a self-starter who is interested in identifying and creating your own projects while working well with a team
  • Superior project management and organizational skills.
  • Familiarity with social media channels (Facebook, Instagram, Twitter, Pinterest, YouTube, Snapchat)
  • Detail-oriented, persistent follow-up and an ability to juggle shifting priorities.
  • Ability to coordinate cross-functional team efforts and provide constructive feedback.
  • Resourceful and solution oriented.
  • Team player. Operates effectively in a fast-paced, deadline-driven environment.
  • Adept at crisis management.
  • Prior work experience and educational requirements:
  • Pursuing Bachelor’s degree related to Marketing, Operations, Supply Chain, or STEM (Science, Technology, Engineering, & Mathematics)
  • Minimum cumulative GPA of 3.0(3.2 GPA or higher strongly preferred)

Responsibilities

  • Community Management: Own day to day community management program to build emotional connections and relationships with customers and fans - 30%
  • Focus on driving community growth and reach across all social platforms by creatively and proactively engaging with consumers in our communities. (Instagram, Facebook and Twitter) in addition to user generated content found through social listening on Dash Hudson + Simply Measured
  • Own surprise and delight program - Responsible for communication, packaging, and shipping all ‘surprise and delight’ swag, and any subsequent follow-up needed
  • Build social community by engaging with key moments and fostering relationships with key creators and members of our communities
  • Adept in social listening and responding to real time marketing trends
  • Content Planning + Development - 30%
  • Schedule, post and QA all Facebook, Instagram, & Twitter content
  • Responsible for planning, scheduling, publishing and monitoring monthly content calendars based on trends and performance
  • Partner with creative teams to develop unique, native content for social and brand activation support, ensuring weekly and monthly assets are delivered on time
  • Brand Activation Support - 30%
  • Partner with the Brand Marketing, Creative & Ecomm Marketing to execute cross-functional brand campaigns (content series, sweepstakes, influencer marketing and events) including strategic planning, content development, publishing and reporting
  • Reporting & Analysis - 10%
  • Responsible for reporting on all community management and surprise & delight performance on a weekly, monthly and quarterly basis.

To serve the needs of all families with young children

Retail & Consumer Goods
Industry
10,001+
Employees
1865
Founded Year

Mission & Purpose

Carter’s, Inc. is the largest branded marketer in the United States and Canada of apparel and related products exclusively for babies and young children. The Company owns the Carter’s and OshKosh B’gosh brands, two of the most recognized brands in the marketplace. These brands are sold in leading department stores, national chains, and specialty retailers domestically and internationally. The Company’s Just One You, Precious Firsts, and Genuine Kids brands are available at Target, its Child of Mine brand is available at Walmart, and its Simple Joys brand is available on Amazon.com. The Company also owns Skip Hop, a global lifestyle brand for families with young children. Carter’s is headquartered in Atlanta, Georgia. If you dream of working with innovative colleagues who support and inspire you, Count on Carter's.