Summer Intern, Brand Marketing

SiriusXM

Jan 23, 2024

Applications are closed

Internship
Full-time
Summer Internship
Marketing
New York
Remote

Requirements

Internships are open to current students enrolled at a university (those graduating by May 2026 are preferred) and recent graduates who graduated within the 12-month period prior to the start of the internship as well as broadcasting schools with one-year programs that provide certificates of completion.
MBA preferred
You have 2+ years of experience building marketing campaigns with a lifestyle brand, digital publisher, or agency ideally in roles that were consumer/brand marketing or related experiences in marketing strategy, marketing planning, and marketing implementation.
Understanding of diverse audiences and multicultural marketing
Experience in media/entertainment industry turning customers into fans.
You are a passionate audio entertainment fan, who is in tune to music, including its various genres and cultures, podcasts, talk radio, entertainment and pop culture.
Exhibit a clear understanding of the audio entertainment industry, competitors, and current trends and innovations in the industry.
Interpersonal skills and ability to interact and work with staff at all levels.
Excellent written and verbal communication skills.
Ability to work independently and in a team environment.
Ability to handle multiple tasks in a fast-paced environment.
Willingness to take initiative and to follow through on projects.
Must have legal right to work in the U.S.

Responsibilities

Support the development and execution of comprehensive, strategic and compelling multicultural brand marketing and content campaigns, partnering across the organization. The campaigns will drive awareness, consideration, and net impressions to increase brand affinity, and drive trial and retention.
Support multicultural campaigns, initiatives, and special projects with internal and external communications, partnership and agency media and campaign support
Create strategies and programs that create a story and journey for consumers, rooted in SiriusXM content and the listening experience, developing meaningful engagement with the Brand and product
Deep dive into brand marketing across the entertainment industry and audio landscape, with a project in understanding the competitive space and opportunity for SiriusXM to reach growth segments.
Support the planning, launch, and recaps of media across digital and OOH platforms, managing calendars and marketing assets.
Meet with cross channel partners to review marketing calendars and advise on opportunities.

SiriusXM

Shape the future of audio.

Entertainment & Media

Industry

1001-5000

Employees

1990

Founded Year

Mission & Purpose

SiriusXM and its brands (Pandora, SXM Media, AdsWizz, Simplecast, and SiriusXM Connected Vehicle Services) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are. This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.