Logo of Huzzle

Account Executive

image

dentsu

Jan 24, 2025

  • Job
    Full-time
    Junior & Mid Level
  • Sales & Business Development
    Marketing
  • Johannesburg
  • Quick Apply

AI generated summary

  • You must have a bachelor's degree, 2-3 years in digital account management, proficiency in Google Ads and analytics tools, strong communication skills, and a collaborative mindset.
  • You will manage digital media campaigns, foster client relationships, analyze performance, oversee budgets, collaborate with teams, innovate strategies, and solve problems for optimal results.

Requirements

  • Education: Bachelor's degree in Marketing, Business, Advertising, or a related field.
  • Experience: Minimum of 2-3 years of experience in digital account management, digital media planning and buying, or campaign management preferably within an agency setting.
  • Proficiency in digital marketing platforms (e.g., Google Ads, Facebook Ads Manager).
  • Basic analytical skills with experience in using analytics tools (e.g., Google Analytics).
  • Excellent communication, interpersonal and presentation skills.
  • Excellent organizational and project management skills.
  • Ability to analyse data and provide actionable insights.
  • Knowledge of media planning and buying processes.
  • Strong attention to detail and organizational skills.
  • Ability to anticipate client needs and proactively address them.
  • Collaborative mindset with the ability to work effectively in a team environment.
  • Flexibility to adapt to changing client needs and market conditions.

Responsibilities

  • Campaign Management: Have a basic to strong knowledge of planning, executing, and optimization of digital media campaigns across platforms such as Google Ads, Facebook, Instagram, and programmatic networks.
  • Client Relationship Management: Serve as one of the primary point of contact for clients, understanding their needs and ensuring their satisfaction.
  • Performance Analysis: Monitor and analyse campaign performance using analytics tools, providing regular reports and insights to clients.
  • Budget Management: Oversee media budgets, ensuring efficient allocation and spending to maximize ROI. Manage flow plans timeously and with accuracy.
  • Collaboration: Work closely with cross-functional teams, including creative, analytics, and performance team, to ensure cohesive campaign execution.
  • Innovation: Stay updated with the latest trends and technologies in digital marketing, testing new strategies to improve campaign performance.
  • Strategy: Develop digital media strategies that will deliver results.
  • New Business Development: Identify opportunities for account growth.
  • Problem Solving: Address any issues or challenges that arise during campaign execution, ensuring timely resolution.

FAQs

What are the main responsibilities of an Account Executive?

The main responsibilities of an Account Executive include campaign management, client relationship management, performance analysis, budget management, collaboration with cross-functional teams, innovation, strategy development, new business development, and problem solving.

What qualifications are required for this role?

A Bachelor's degree in Marketing, Business, Advertising, or a related field is required, along with a minimum of 2-3 years of experience in digital account management, digital media planning and buying, or campaign management, preferably within an agency setting.

What skills are preferred for an Account Executive?

Preferred skills include proficiency in digital marketing platforms (e.g., Google Ads, Facebook Ads Manager), basic analytical skills using analytics tools (e.g., Google Analytics), excellent communication and interpersonal skills, organizational and project management skills, the ability to analyze data, and knowledge of media planning and buying processes.

Is previous experience in digital performance clients necessary?

Yes, having experience in working for digital performance clients is necessary for this role.

What kind of work environment can I expect?

You can expect a collaborative team environment, where you will work closely with cross-functional teams including creative, analytics, and performance teams to ensure cohesive campaign execution.

Are there any specific desired attributes for this role?

Yes, desired attributes include being detail-oriented, proactive, a team player, and adaptable to changing client needs and market conditions.

Where is the job located?

The job is located in Sandton.

What is the contract type for this position?

The contract type for this position is permanent.

Is there an expectation to identify new business opportunities?

Yes, identifying opportunities for account growth is part of the key responsibilities of an Account Executive.

Do you require platform certifications when applying for this position?

Yes, applicants are required to attach their platform certifications when applying for this position.

Marketing & Advertising
Industry
10,001+
Employees

Mission & Purpose

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.