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Account Executive – Connections Planning

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Mindshare

Nov 26, 2023

Applications are closed

  • Job
    Full-time
    Entry Level
  • Sales & Business Development
    Marketing
  • London

Requirements

  • Prior media/marketing experience is not a pre-requisite. A combination of “hands-on” experience and a structured training programme means Account Executives gain a comprehensive knowledge of how a media agency business operates and an understanding that is the cornerstone of a successful career in the media industry.
  • Required key skills & behaviours:
  • Enthusiastic and positive with a genuine interest in a career in marketing and advertising
  • Enthusiastic, reliable and excellent team player
  • Inquisitive and curious with a drive to really get under the skin of our client’s marketing
  • Excellent written and verbal communication skills
  • Strong organisation skills incl. time and project management
  • High level of comfort using data – both small and large datasets
  • The ability to analyse data to discover insights
  • Comfortable working in teams and will be able to proactively engage and collaborate with peers
  • Proficiency in Excel, PowerPoint and Word

Responsibilities

  • The Connections Planning team plays a crucial role in designing the audiences, connections, content and measurement that deliver the most innovative and effective solutions to clients. To do this requires a team of people with a high degree of knowledge of the UK media market and a deep understanding of the role of technology in driving opportunities to target audiences, its impact on the connections and content that will engage people, and how media can be measured and optimised.
  • Members of the team understand consumer trends and are able to translate insights and strategic direction into actionable media solutions. They interact with a wide range of other teams including Intelligence and Strategic Planning, the specialist channel teams that execute the media, and the Live Planning team that optimises across all media channels.
  • Working closely with and supporting Connections Planners along with Strategic planning and Client Leadership makes up a large proportion of an Account Executives’ time and means you will have the opportunity to learn how Mindshare approaches the definition and design of the audiences, connections, content, and measurement that comprise our media solutions. The bulk of your time will be spent supporting the team in planning exciting, award-winning campaigns as well as working with channel specialists to make those plans a reality.
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Mindshare

We are a global media agency network of 10,000 people united by our desire to drive good growth. #TeamMindshare

Marketing & Advertising
Industry
5001-10,000
Employees

Mission & Purpose

Mindshare is a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate Good Growth for our clients by using Precisely Human Intelligence that combines data science and behavioural science to understand consumers and their motivations better and we act on that intelligence through the intentional use of media, connecting brands with consumers around their shared values. We were the first purpose built company created by WPP and today our 10,000 people operate in 116 offices in 86 countries, helping to drive Good Growth for our clients, our people, the industry and the world.