Ad Products Manager

Sobeys

Aug 3, 2024

Applications are closed

Job
Full-time
Senior (5-8 years)
Halifax, +1

Requirements

Mandatory: 5+ years work experience in an advertising product management role at a media, tech, or commerce company
Strong experience with digital advertising, including multiple formats (video, search, banner), placements, buy/sell-types (auction-based, direct) and measurement techniques
Experience in an ad tech procurement, vendor management, contract administration, or supplier relationship management
Strong analytical, communication, and negotiation skills
Customer-centric mindset
Knowledge of digital advertising ecosystem
Knowledge of product management workflow
and tools
Knowledge of ad tech vendor ecosystem
Procurement experience (e.g., vendor selection, RFP processes)

Responsibilities

Develop ad products roadmap (e.g., products and features to be built across owned channels), informed by the features customers are most excited about and prioritized based on business impact
Design and build compelling advertising placements, formats, and measurement capabilities for advertisers
Coordinate with channel owners to roll out ad serving and expand ad placements across site, apps, and email
Recognize and adopt best practices in retail media network advertising and promotion (e.g., high-impact formats, high-performance placements, variable buying and selling methodologies)
Evaluate ad serving vendors (e.g., outreach to vendors, scorecard for evaluation, design proof-of-concepts to test)
Select new vendors and ensure timely contracting and procurement of vendors
Manage relationships with ad tech vendors (e.g., negotiate contracts, provide feedback) and monitor vendor performance by tracking KPIs (e.g., load time) to ensure they are in line with MSAs

FAQs

What is the job title of the position being offered?

The job title is Ad Products Manager.

Where are the job locations for this position?

The job locations are in Halifax, Nova Scotia, and Mississauga, Ontario.

How many years of experience are required for this role?

A minimum of 5 years of experience in an advertising product management role is required.

What type of work experience is preferred for this position?

Experience in a media, tech, or commerce company, specifically in digital advertising and ad tech procurement, is preferred.

What is the travel requirement for this job?

The travel requirement for this job is 0 - 10%.

What is the work model for this position?

The work model is hybrid, requiring presence at the office at least three days per week.

What type of benefits does Sobeys Inc. offer to full-time employees?

Sobeys Inc. offers a comprehensive benefits package including health and dental coverage, life insurance, a Retirement and Savings Plan, and a 10% in-store discount, among others.

Are there any specific skills or knowledge required for this job?

Yes, a strong understanding of digital advertising, vendor management, analytical skills, negotiation skills, and knowledge of the digital advertising ecosystem are required.

Is there any support for professional growth provided?

Yes, Sobeys Inc. offers learning and development resources to fuel professional growth.

Is Sobeys committed to accommodating applicants with disabilities?

Yes, Sobeys is committed to accommodating applicants with disabilities throughout the hiring process and will work with those requesting accommodations at any stage.

Sobeys

Retail & Consumer Goods

Industry

10,001+

Employees

1907

Founded Year

Mission & Purpose

As one of only two national grocery retailers in Canada, Sobeys Inc. serves the food shopping needs of Canadians with more than 1,500 stores in 10 provinces with retail banners that include Sobeys, Safeway, IGA, Foodland, FreshCo, Price Chopper, Thrifty Foods and Lawtons Drugs, as well as more than 330 retail fuel locations. Our five core retail food formats are designed to ensure that we have the right offering in the right-sized stores for each individual market we serve — from our full service format to the convenience format, each tailored to satisfy the unique occasion-based food shopping needs of our customers. Our 134,000 employees and franchise affiliates are committed to building sustainable worth for each of our customers, employees, suppliers and shareholders through our focus on food, innovation and superior customer service.