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Associate Marketing Manager, Luxury

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Sotheby's

3mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Marketing
  • London
  • Quick Apply

AI generated summary

  • You need a bachelor's, 2-3+ years in marketing, preferably luxury, campaign experience, strong analytical and communication skills, attention to detail, project management, and proficiency in Microsoft tools.
  • You will execute multi-platform marketing campaigns, manage budgets, collaborate with teams, track project timelines, conduct competitive analysis, and support various ad hoc marketing projects.

Requirements

  • Bachelor’s degree is required
  • 2-3+ years of work experience in a marketing agency and/or an in-house marketing department
  • Background in the luxury goods industry is strongly preferred
  • Experience in planning and executing marketing campaigns
  • A solid understanding of KPIs and campaign performance metrics across online marketing channels
  • A balance of strategic and creative thinking with strong analytical skills
  • An unwavering attention to detail and uncompromising excellent standards willing to constantly strive for improvement
  • Excellent verbal, written communication, and presentation skills, as well as strong interpersonal skills
  • Solutions-oriented with strong process and project management skills
  • Ability to collaborate in a team environment as well as work independently
  • Able to prioritize in complex, fast-paced environments working on a number of different and varied projects at one time to tight deadlines
  • Highly motivated, organized, proactive, creative, enthusiastic, and resourceful
  • Proficient use of Outlook, Word, PowerPoint presentation development, Excel, and web analytics
  • Additional languages a plus

Responsibilities

  • Create and execute 360° multi-platform marketing campaigns for various Luxury categories including sports memorabilia, sneakers, wine, and others to increase awareness, reinforce positioning, drive new client acquisition, and further engage the existing client base.
  • Brief our Creative Studio on marketing elements requiring design and storytelling, such as advertising, collateral, content, and exhibition assets.
  • Manage budget for marketing campaigns to support assigned auctions and sales.
  • Track and update marketing activity calendar, consignment promises, project timelines, media plans, and email/communication schedule.
  • Oversee and work collaboratively with colleagues in Press, Proposals, Creative, Special Events, Content and Growth in the planning, local execution, and strategic promotion of marketing campaigns from start to finish. To include live/virtual events, exhibitions, collateral, and digital marketing, following global guidelines and program parameters. Ensure deadlines are met, and budgets are adhered to.
  • Create and maintain ongoing competitive analysis, identifying key trends in luxury industry programming, including the execution of auctions, events, and exhibitions.
  • Provide ad hoc project support as needed.

FAQs

What is the primary focus of the Associate Marketing Manager role?

The primary focus of the Associate Marketing Manager role is to create and implement marketing strategies for various Luxury categories, supporting Sotheby's Luxury departments in sourcing and promoting their auctions and retail.

What qualifications are required for this position?

A Bachelor's degree is required, along with 2-3+ years of work experience in a marketing agency and/or an in-house marketing department. A background in the luxury goods industry is strongly preferred.

What types of marketing channels will I be utilizing in this role?

In this role, you will utilize all of Sotheby’s available channels, including print, website, content, digital marketing, and events.

Who will I collaborate with in the execution of marketing campaigns?

You will collaborate with a variety of key partners, including Specialist Departments, Press, Operations, and other Marketing functions such as Creative, Special Events, Content, and Growth.

Are there any specific skills that are particularly important for this role?

Yes, important skills include strategic and creative thinking, strong analytical skills, attention to detail, excellent communication abilities, project management skills, and the ability to work both independently and collaboratively.

What kind of marketing campaigns will I be responsible for?

You will be responsible for creating and executing 360° multi-platform marketing campaigns for various Luxury categories, including sports memorabilia, sneakers, wine, and others.

How important is experience in the luxury goods industry for this position?

Experience in the luxury goods industry is strongly preferred, as it provides valuable insight into the market dynamics and trends relevant to the role.

What tools and software will I need to be proficient in?

Proficiency in Outlook, Word, PowerPoint presentation development, Excel, and web analytics is required for this position.

Will there be opportunities for ad hoc project support in this role?

Yes, providing ad hoc project support as needed is part of the responsibilities for this role.

How does Sotheby's approach diversity and inclusion in its hiring practices?

Sotheby’s is committed to being an equal opportunity employer and considers all applicants for employment without regard to various characteristics, promoting a diverse and inclusive workplace.

The world’s premier destination for art and luxury.

Fashion & Arts
Industry
1001-5000
Employees
1744
Founded Year

Mission & Purpose

Established in 1744, Sotheby’s is the world’s premier destination for art and luxury. Sotheby’s promotes access, connoisseurship and preservation of fine art and rare objects through auctions and buy-now channels including private sales, e-commerce and retail. Our trusted global marketplace is supported by an industry-leading technology platform and a network of specialists spanning 40 countries and 50 categories, which include Contemporary Art, Modern and Impressionist Art, Old Masters, Chinese Works of Art, Jewelry, Watches, Wine and Spirits, and Interiors, among many others.