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Brand Designer

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Fuse Energy

29d ago

  • Job
    Full-time
    Senior Level
  • Design
    Product
  • London

AI generated summary

  • You have extensive experience in brand systems for digital products, strong skills in design elements, proven track record in brand execution, Figma expertise, and excellent communication skills.
  • You will design visual brand experiences, develop brand systems, define UI components, ensure cross-platform consistency, and establish messaging principles for effective communication.

Requirements

  • Lots of experience designing visual and brand systems for consumer-facing digital products
  • Strong craft across typography, color, composition, motion, and visual storytelling with a sharp eye for detail and consistency
  • A track record of taking brand work end-to-end from conceptual exploration and art direction through to design execution
  • You translate abstract concepts into clear, cohesive visual systems that feel logical, modular, scalable, and unmistakably on-brand
  • Excellent written communication skills
  • Figma expert (non-negotiable)
  • Bonus: Advanced knowledge of 3D (C4D, Houdini, compositing), illustration, copywriting or photography

Responsibilities

  • Design best-in-class visual and brand experiences that bring the idea of energy abundance to life.
  • Brand systems: Build and evolve Fuse’s brand system, including typography, color, iconography, illustration, and motion.
  • Visual language: Define the visual language for web and mobile, shaping UI components, interaction states, and scalable patterns.
  • Cross-platform expression: Extend the brand across digital, motion, hardware interfaces, packaging, and print.
  • Voice & tone: Establish messaging principles, tone guidelines, content patterns, and microcopy standards for consistent communication.

FAQs

What is the main focus of the Brand Designer role at Fuse?

The main focus of the Brand Designer role at Fuse is to design best-in-class visual and brand experiences that embody the idea of energy abundance, contributing to the overall branding and visual identity of the company.

What types of design systems will the Brand Designer work on?

The Brand Designer will work on building and evolving Fuse’s brand system, which includes typography, color, iconography, illustration, and motion.

Who will the Brand Designer be collaborating with?

The Brand Designer will collaborate with a design team that includes designers from notable companies such as Pentagram, Bakken & Bæck, Revolut, and Arrival, as well as work directly with the CEO and engage with engineering, trading, and operations teams.

Is experience with Figma required for this position?

Yes, expertise in Figma is a non-negotiable requirement for this position.

What types of communication skills are necessary for this role?

Excellent written communication skills are necessary to establish messaging principles, tone guidelines, and content patterns for consistent communication.

Are there any bonus skills that would be advantageous for a candidate?

Yes, candidates with advanced knowledge of 3D (C4D, Houdini, compositing), illustration, copywriting, or photography will have an advantage.

Does the company offer any benefits for employees?

Yes, the company offers a competitive salary, equity sign-on bonus, biannual bonus scheme, fully expensed tech, paid annual leave, and a breakfast and dinner allowance for office-based employees.

Will the Brand Designer have the opportunity to shape the brand experience?

Yes, as the first Brand Designer, you will have a significant opportunity to shape the entire Fuse brand experience.

What is the work environment like at Fuse?

Fuse offers a small team environment where design leads product development, and collaboration is key, rather than relying solely on project managers.

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Fuse Energy

Save with the cheapest electricity tariff in the UK

Technology
Industry
11-50
Employees
2022
Founded Year

Mission & Purpose

(Formerly Tesseract) We are building a full stack renewable energy company to accelerate global renewable energy transition. We've raised $78m from top tier investors like Balderton, Lakestar, Accel, Creandum, Lowercarbon, and Ribbit. Energy is broken – We are here to fix it.