Logo of Huzzle

Home

Matches

Explore

Manage

Brand Manager

image

Live Nation Entertainment

25d ago

  • Job
    Full-time
    Junior, Mid & Senior Level
  • Customer Relations
    Marketing
  • New York
  • Quick Apply

AI generated summary

  • You need 2-5 years in brand management, strong project management, communication skills, experience with global brands, marketing knowledge, and proficiency in relevant tech platforms.
  • You will manage client communications, coordinate meetings, oversee sponsorship assets, ensure financial reporting, analyze program metrics, and strengthen relationships to achieve client satisfaction and growth.

Requirements

  • 2-5 years of direct experience in brand or account management, client service, media, or entertainment, and/or marketing consulting, advertising or activation agencies
  • Strong project management skills including ability to communicate, prioritize, manage, and organize simultaneous projects and deadlines
  • Excellent communication skills – written, verbal, presentation and visual storytelling
  • A proactive, collaborative, and organized working style
  • Excellent interpersonal skills for building relationships internally and externally
  • Work with recognizable global brands preferred
  • Experience with marketing programs across physical and digital components preferred
  • Solutions-driven with proven ability to think through and solve complex issues
  • Knowledge of consumer and market research with ability to integrate sponsorship program recommendations, recaps and other client-oriented communications
  • Proficiency in enterprise technology platforms including AI, Microsoft Office, Keynote, Salesforce, Slack, Asana, Tableau or other relevant applications
  • Strong passion for branding, marketing, and the music industry including knowledge of relevant artists and industry trends
  • Ability to travel up to 30% of time or more in season, often nights and weekends and occasionally without significant advanced notice

Responsibilities

  • Represent Live Nation with a commitment to integrity, respect for others, inclusivity, collaboration and professionalism.
  • Provide professional, responsive service and communication with clients that ultimately exceed expectations and build trust between the client and Live Nation.
  • Support the successful delivery of contractual assets including planning, execution, measurement, and reporting that optimizes client Net Promoter Scores (NPS) & sponsorship renewals.
  • Coordinate client status calls/meetings including the preparation of agendas, distributing pre-read materials, stewarding discussions, and delivering post-call notes that support the progression and delivery of client programs.
  • Support the planning and execution of key client activations across Live Nation assets including venues, festivals, promotions, media, hospitality, and content programs and proactively identify or resolve any challenges with asset delivery.
  • Ensure accurate, on-time financial reporting for sponsorship programs by processing invoices, reconciling expenses to budget, managing client billing, and maintaining Salesforce profitability plans.
  • Gather, analyze, and package key metrics, learnings and growth opportunities into program recaps that demonstrate delivery of objectives and return-on-investment.
  • Explore and apply cutting-edge marketing trends, emerging technologies, and industry best practices to strategically enhance sponsorship programs and foster team-wide learning and development.
  • Support department-wide development initiatives that improve overall team efficiency and effectiveness.
  • Develop and grow relationships with key Live Nation teams (i.e., Digital and Social Media, Promotions, Talent, Content Production, Legal, Finance, Research, etc.) to ensure the desired program delivery and results for clients.
  • Continuously strengthen day-to-day client relationships as well as grow relationships with key client contacts outside of the day-to-day team to support potential renewal and growth of sponsorship programs.

FAQs

What is the primary role of the Brand Manager at Live Nation?

The primary role of the Brand Manager is to lead the day-to-day relationship and activities of Live Nation’s strategic marketing partnership with top corporate brands, focusing on client relationship service, program activation and performance, financial performance and reporting, team management, and innovation.

What experience is required for this position?

The Brand Manager position requires 2-5 years of direct experience in brand or account management, client service, media, entertainment, marketing consulting, advertising, or activation agencies.

What type of projects will the Brand Manager be involved in?

The Brand Manager will be involved in projects related to planning and executing key client activations across Live Nation assets, including venues, festivals, promotions, media, hospitality, and content programs.

What skills are essential for success in this role?

Essential skills include strong project management abilities, excellent communication (written, verbal, presentation), interpersonal skills, a proactive and collaborative working style, and solutions-driven problem-solving skills.

Will the Brand Manager need to travel?

Yes, the Brand Manager should be prepared to travel up to 30% of the time or more during the season, often on nights and weekends, and occasionally with little advanced notice.

What benefits does Live Nation offer to employees?

Live Nation offers a variety of benefits including medical, vision, and dental insurance, generous paid time off, a 401(k) program with company match, new parent support programs, tuition reimbursement, and volunteer time off.

Does Live Nation support diversity and inclusion in its hiring practices?

Yes, Live Nation is committed to diversity and inclusion and encourages applicants from all backgrounds and identities to apply.

What technologies should a successful candidate be proficient in?

A successful candidate should be proficient in enterprise technology platforms including AI, Microsoft Office, Keynote, Salesforce, Slack, Asana, Tableau, or other relevant applications.

How does Live Nation measure client satisfaction?

Live Nation focuses on optimizing client Net Promoter Scores (NPS), which gauge client satisfaction and likelihood to renew sponsorships.

Is there an opportunity for career development within the company?

Yes, Live Nation encourages internal growth and development through training programs, tuition reimbursement, and support for professional aspirations.

image

Live Nation Entertainment

Live Nation produces more concerts, sell more tickets and connects more brands to music than anyone else in the world.

Entertainment & Media
Industry
10,001+
Employees
2005
Founded Year

Mission & Purpose

Recognized three years in a row by Great Place to Work® and named one of People Magazine’s Top 50 Companies that Care, Live Nation Entertainment is the global leader in live events and ticketing. With business operations and corporate functions across major divisions including Ticketmaster, Concerts, Media & Sponsorship and Artist Nation, we offer exciting opportunities across every discipline. Generous vacation, healthcare, and retirement benefits are just some of the perks we offer our full-time, global workforce. For any stage in your career, our benefits are designed to help you live life to the fullest. We offer student loan repayment, 6 months paid caregiver leave, Roadie Babies (bring your little ones & a caretaker on your work trips), Music@Home (cultivate your little ones music interest), and tuition reimbursement for ongoing career development. Plus, you'll have access to free concerts, festivals, and more through our exclusive employee ticket concierge.