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Brand Marketing Executive

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BBC

5d ago

  • Job
    Full-time
    Entry, Junior & Mid Level
  • Customer Relations
    Marketing
  • London

AI generated summary

  • You need campaign experience, strong organization, communication skills, creativity, familiarity with BBC, audience engagement understanding, and a grasp of current marketing trends.
  • You will develop campaign briefs, collaborate on creative concepts, ensure timely delivery of materials, assist with events, analyze audience insights, monitor campaign performance, and work with internal teams.

Requirements

  • Experience planning or delivering a campaign or event.
  • Strong organisational skills with the ability to manage tasks and meet deadlines.
  • Excellent written and verbal communication skills.
  • Comfortable working collaboratively and giving constructive feedback.
  • Passion for marketing, creativity, and storytelling.
  • Familiarity with the BBC’s content, brand guidelines, or values.
  • Interest in media, entertainment, or broadcasting.
  • Understanding of audience engagement, especially with 16–24-year-olds.
  • Flexible and open to learning new approaches and tools.
  • Awareness of current marketing trends and technologies.

Responsibilities

  • Support the development of clear, focused campaign briefs (training provided).
  • Collaborate on creative concepts, media planning, and campaign execution.
  • Ensure campaign materials are delivered on time and align with brand standards.
  • Assist or lead on event and partnership activities.
  • Use audience insights to inform creative decisions and improve campaign performance.
  • Monitor campaign effectiveness and proactively flag risks or issues.
  • Work closely with internal teams (Creative, Social Media, Comms, Media) to deliver impactful work.

FAQs

What is the job title for this position?

The job title is Brand Marketing Executive.

How long is the contract for this role?

The contract is a fixed-term contract/full-time until 27 March 2026.

Where is the job located?

The job is located in London and offers a hybrid working model.

What is the salary range for this position?

The proposed salary range is £28,100 - £40,633, depending on relevant skills, knowledge, and experience.

Can I discuss flexible working arrangements during the application process?

Yes, you can indicate your preference for flexible working in the application, though there is no obligation to do so now.

What are the key responsibilities of the Brand Marketing Executive?

Key responsibilities include supporting campaign briefs, collaborating on creative concepts, ensuring timely delivery of materials, assisting with events, using audience insights, and monitoring campaign effectiveness.

What skills and experience are essential for this role?

Essential skills include experience in planning or delivering campaigns or events, strong organizational abilities, excellent communication skills, collaborative working, and a passion for marketing and storytelling.

Is familiarity with the BBC's content or values required?

No, it is desired but not required.

What type of audiences should the Brand Marketing Executive be familiar with?

Familiarity with audience engagement, especially with 16–24-year-olds, is beneficial.

Are there any background checks required for this position?

Yes, the BBC will conduct employment screening checks, including reference checks, eligibility to work checks, and if applicable, safeguarding and adverse media/social media checks.

What should I do if I have general queries about this job?

For general queries, you can contact bbchr@bbc.co.uk.

Does the BBC prioritize redeploying employees?

Yes, the BBC is committed to redeploying employees seeking suitable alternative employment and will give them priority consideration.

Make the moments that matter. #YouMakeTheBBC

Entertainment & Media
Industry
10,001+
Employees
1922
Founded Year

Mission & Purpose

The BBC is the world’s leading public service broadcaster. We’re impartial and independent, and every day we create distinctive, world-class programmes and content which inform, educate and entertain millions of people in the UK and around the world. We do this across: - A portfolio of television services, including the UK’s most-watched channel BBC One, the pioneering online youth service BBC Three, and our multi award-winning channels for children, as well as national and regional television programmes and services across England. Northern Ireland, Scotland and Wales - Ten UK-wide radio networks, providing the best live music broadcasting in the UK, as well as speech radio which informs, educates and entertains. We also have two national radio services each in Scotland, Wales and Northern Ireland and 39 local radio stations across England and the Channel Islands, providing an invaluable and unique service to listeners across the UK - Our digital services including BBC News, Sport, Weather CBBC and CBeebies, iPlayer and BBC Sounds, BBC Red Button and our vast archive - BBC World Service television, radio and online on more than 40 languages