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Commercial Activation Executive

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Formula 1

17d ago

  • Job
    Full-time
    Junior & Mid Level
  • Customer Relations
    Marketing
  • London
  • Quick Apply

AI generated summary

  • You need a degree, 1-3 years in a fast-paced role with large brands/events, sports knowledge, multitasking ability across time zones, strong relationship skills, and a willingness to travel.
  • You will manage partner activations, coordinate race weekend logistics, handle driver requests, oversee show car bookings, manage uniform stock, and support activation proposals with stakeholders.

Requirements

  • University Degree
  • 1-3 years’ experience in similar role at a dynamic organisation supporting a fast-paced team
  • 1-3 years experience of working with large brands and events (ideally in sports)
  • Knowledge within sport /sport business / events
  • Able to work simultaneously on different projects in different time-zones
  • Ability to build strong relationships and maintain regular dialogue with internal
  • Ability and willingness to travel

Responsibilities

  • Support the end-to-end delivery of partner activations across F1 Academy, including but not limited to Paddock Club, F1A Paddock and off-track events
  • Responsible for managing operational elements of the F1 Academy Commercial race weekend schedule, including guest lists and ticketing, gifting, liaison with supporting staff, accreditation and other event related duties
  • Support the partnerships team with coordination of driver appearance requests and act as main liaison between the F1 Academy teams, drivers and commercial partners on race weekends and away from track
  • Responsible for the management of the F1 Academy show cars, including providing quotes and invoicing to partners, as well as managing a variety of stakeholders and keeping an up-to-date booking calendar
  • Responsible for stock management and distribution of F1 Academy uniforms
  • Support the Commercial Activation Lead on Discover Your Drive initiatives and build relationships with the race promoters
  • Support the Commercial Activation Lead by creating, developing and delivering activation proposals, working closely with other team members to build propositions that are creative and support the growth of the series
  • Preparing case studies of activations at race weekends and events away from track
  • Work with multiple internal and external stakeholders including brands and agencies

FAQs

What is the role of a Commercial Activation Executive in the F1 Academy team?

The Commercial Activation Executive supports the Commercial Activation Lead and the partnerships team at F1 Academy, managing partner activations, operational elements of race weekends, and coordination with drivers and commercial partners.

What are the main responsibilities of this position?

The role includes supporting partner activations, managing race weekend schedules, coordinating driver appearances, managing show cars, stock management, building relationships with race promoters, creating activation proposals, and preparing case studies of activations.

What qualifications are necessary for this role?

A university degree and 1-3 years of experience in a similar role, particularly in a dynamic organization within sports, is required. Knowledge of sports and events is also important.

Does the position require travel?

Yes, the role includes the ability and willingness to travel for race weekends and events.

What kind of work environment does Formula 1 offer?

Formula 1 provides a dynamic work environment that values innovation, collaboration, and personal growth, where employee contributions make an impact.

What kind of benefits does Formula 1 provide to its employees?

Benefits include private healthcare, dental care, Grand Prix Paddock passes, enhanced family leave, free staff shuttle service, healthy office snacks, subsidized canteen meals, annual leave, training opportunities, discounts on merchandise, and access to experiences.

Is previous experience with large brands and events required?

Yes, 1-3 years of experience working with large brands and events, ideally in the sports sector, is preferred.

How does one apply for the Commercial Activation Executive position?

Interested candidates can apply through the designated application portal or website for Formula 1 careers.

Can I work on multiple projects simultaneously in this role?

Yes, the position requires the ability to work on various projects simultaneously, often across different time zones.

What skills are important for success in this position?

Important skills include the ability to build strong relationships, manage multiple tasks, communicate effectively with internal and external stakeholders, and execute creative activation proposals.

Unleash Your Inner Drive

Entertainment & Media
Industry
501-1000
Employees

Mission & Purpose

Formula 1® is the greatest racing spectacle on the planet, with more than half a billion fans following its unrivalled mix of guts, grit and glory world-wide. But F1 is also a team of brilliant individuals, working together to deliver the global phenomenon to the masses. So what do we do at the race? Our most visible activity is just that – visuals. At each event, we provide the technical infrastructure needed to deliver timing services, on board cameras, data acquisition, production of the international TV feed, as well as post-production of content across each grand prix weekend and the official F1 App and F1TV. Over each race weekend, we analyse and monitor data, provide content for our social media and digital platforms and support the live broadcast back in our Remote Operation Centre, based in our Media and Technology Centre. Behind the scenes, there’s so much more going on. Trackside, we provide exceptional hospitality programmes for guests to get up close and personal to the sport and its stars. We look after trackside advertising, graphics, and organise and facilitate the hugely popular FanZones. Meanwhile, back at ‘home’ - we’re busy prepping for the next races and creating innovative content ideas and building new networks to bring the excitement of Formula 1 racing to new fans across the globe.