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Communication & Social Media Coordinator - London

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Istituto Marangoni

23d ago

  • Job
    Full-time
    Mid & Senior Level
  • Customer Relations
    Marketing
  • London
  • Quick Apply

AI generated summary

  • You should have a degree in Communication or Marketing, 3-5 years' experience, knowledge of social platforms, strong English skills, analytical abilities, and a passion for design and education.
  • You will coordinate communication projects, manage social media, produce engaging content, support brand visibility, track campaign performance, and assist with events and administrative tasks.

Requirements

  • Degree in Communication, Marketing, Digital Media or related.
  • At least 3 - 5 years of experience in a similar role, preferably in international environments.
  • Previous experience within education, luxury, fashion or design environments is an advantage.
  • Excellent knowledge of the English language. Italian is beneficial but not essential.
  • Good knowledge of the main social platforms and related management tools.
  • Analytical skills and ability to read data and KPIs.
  • Creativity, precision and strong details orientation projects independently.
  • Interest in the world of design, creativity and education.
  • Strong communication and interpersonal skills, with the ability to build rapport with students and staff.

Responsibilities

  • Support the implementation of brand compliance across all School communication activities, ensuring consistency with the brand’s tone of voice and guidelines.
  • Coordinate internal and external communication projects in line with the company’s strategy, supporting timelines, deliverables and day‑to‑day liaison with suppliers and agencies.
  • Support the execution and coordination of off‑line and on‑line communication activities to enhance brand visibility, ensuring alignment between channels.
  • Act as a key point of contact between the School and HQ for the promotion of local initiatives on corporate social media channels, supporting content sharing and alignment.
  • Collect, organise and contribute to the production of engaging content (images, videos, interviews) to support local social media channels, including Instagram.
  • Support the monitoring and implementation of social media campaigns, contributing to target setting and performance tracking in line with School and Group objectives.
  • Coordinate day‑to‑day management of Istituto Marangoni London’s social media activities (organic and paid), supporting competitiveness within an international context.
  • Support the update and maintenance of the School’s website in line with UK requirements, assisting with content updates and basic competitor benchmarking.
  • Maintain and organise the School’s creative content archive, supporting the collection and development of new visual and editorial materials for communication purposes.
  • Facilitate the dissemination of approved creative content to internal stakeholders, agencies, representative offices and information centres.
  • Support the tracking and reporting of ROI for promotional events and campaigns, contributing to the optimisation of combined off‑line and on‑line activities.
  • Assist in ensuring smooth administrative and operational processes related to communications, marketing and events (POs, invoices, contracts, campaign reports).
  • Collaborate cross‑functionally to support the organisation and delivery of key institutional events, such as the annual IML Fashion Show.
  • Support the Sales and Recruitment teams with communication activities aimed at lead generation in both domestic and international markets.

FAQs

Is previous experience in fashion or design required for this role?

While previous experience in education, luxury, fashion, or design environments is advantageous, it is not explicitly required.

What type of degree is preferred for this position?

A degree in Communication, Marketing, Digital Media, or a related field is preferred.

How many years of experience are required for this role?

At least 3 - 5 years of experience in a similar role is required.

Will I need to manage social media activities?

Yes, you will be responsible for coordinating the day-to-day management of the school's social media activities, both organic and paid.

Is knowledge of the Italian language necessary for this role?

No, knowledge of the Italian language is beneficial but not essential.

What skills are important for this position?

Key skills include strong communication and interpersonal abilities, analytical skills, creativity, attention to detail, and a solid understanding of social media platforms and management tools.

Will I have to work with external agencies?

Yes, the role involves collaborative working with both internal teams and external agencies for communication projects.

What kind of content will I be creating for social media?

You will be responsible for collecting, organizing, and contributing to engaging content such as images, videos, and interviews to support the school's local social media channels.

Are there opportunities to assist with events?

Yes, you will collaborate cross-functionally to support the organization and delivery of key institutional events, such as the annual IML Fashion Show.

What is the main goal for the communications strategy in this role?

The main goal is to enhance brand visibility and ensure consistency with the brand’s tone of voice and guidelines across all communication activities.

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Istituto Marangoni

Enhancing talent since 1935

Education
Industry
51-200
Employees
1935
Founded Year

Mission & Purpose

Istituto Marangoni was founded in 1935 in Milano as ‘Istituto Artistico dell’Abbigliamento Marangoni’ and in 2015 it reached a special milestone, 80 years of history and success in training the top professionals of Fashion and Design. Istituto Marangoni can praise itself for the education of four generations of students from 5 continents and for having launched over 45,000 professionals in fashion and luxury fields, such as Domenico Dolce (Dolce & Gabbana), Franco Moschino, Alessandro Sartori, Rahul Mishra, Andrea Pompilio, Umit Benan, Daizy Shely and Lucio Vanotti. It currently educates 4,000 students per year from 107 countries at its schools, located in Milano (the School of Fashion and the School of Design), Firenze (The School of Fashion & Art), Paris, London, Mumbai, Shanghai, Shenzhen and Miami, the international capitals of fashion, design and luxury.