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Community & Customer Marketer (Bókun)

  • Job
    Full-time
    Junior Level
  • Customer Relations
    Marketing
  • Oxford
    Remote

AI generated summary

  • You should have experience in building online communities, social media marketing, project management, and a passion for travel and technology, with at least 2 years in community/customer marketing.
  • You will build a community, drive customer success via programs, enhance referral growth, champion social media, collaborate across teams, and identify trends to boost engagement and loyalty.

Requirements

  • Proven track record of building and nurturing online communities.
  • Deep understanding of how community engagement impacts customer satisfaction and business goals.
  • Experience with social media marketing strategies and best practices.
  • A minimum of 2 years of experience in community/customer marketing or a related field.
  • Excellent project management and organizational skills.
  • Can effectively prioritize tasks and adjust strategies based on community feedback and needs.
  • Proactively identifies challenges, improves processes, and challenges the status quo.
  • Has a keen interest in travel and technology.
  • A passion for travel and technology.

Responsibilities

  • Build a Bókun Community: You'll develop and implement strategies to create a space where tour and attraction businesses can learn, network, and grow.
  • Drive Customer Success: You'll design and execute programs (webinars, newsletters, social content) to both reactivate our Free supplier base and educate and engage new customers.
  • Fuel Growth Through Referrals: Our referral program shows promise, but we need to take it further. You'll collaborate with product to enhance brand and product affinity, driving a significant increase in customer referrals.
  • Social Media Champion: You'll develop and implement a content strategy to increase reach, engagement, and ultimately drive qualified leads.
  • Multi-faceted Marketing Expertise: You'll collaborate with marketing, sales, and product teams to integrate community initiatives into broader campaigns. Additionally, you'll seek to leverage Tripadvisor's resources for co-marketing opportunities.
  • Stay Ahead of the Curve: You'll proactively identify new trends and opportunities to enhance customer engagement and loyalty.

FAQs

What is the primary focus of the Community & Customer Marketer position at Bókun?

The primary focus is to build and nurture a vibrant community around the Bókun brand to drive customer success, engagement, and referrals.

What qualifications are required for the ideal candidate?

The ideal candidate should have a minimum of 2 years of experience in community/customer marketing or a related field, a proven track record of building online communities, and experience with social media marketing strategies.

Are there opportunities for professional growth at Bókun?

Yes, Bókun offers opportunities for professional growth and development within a rapidly expanding organization.

What types of marketing programs will the Community & Customer Marketer be responsible for?

The Community & Customer Marketer will be responsible for designing and executing programs such as webinars, newsletters, and social content.

Is a passion for travel and technology important for this role?

Yes, the ideal candidate should have a keen interest in travel and technology.

What kind of work environment can applicants expect at Bókun?

Applicants can expect a collaborative and supportive work environment with a team of dedicated professionals.

What benefits does Bókun offer?

Bókun offers a competitive salary with performance-based incentives, comprehensive health benefits, generous paid time off, and a range of lifestyle benefits.

How does Bókun encourage community engagement?

Bókun encourages community engagement by developing strategies that facilitate learning, networking, and growth for tour and attraction businesses.

Will the Community & Customer Marketer collaborate with other teams?

Yes, the Community & Customer Marketer will collaborate with marketing, sales, and product teams to integrate community initiatives into broader campaigns.

How should applicants submit their applications?

Applicants should submit their resume and a cover letter detailing their relevant experience and qualifications, along with examples of successful digital marketing campaigns or projects they have managed.

Technology
Industry
1001-5000
Employees
2000
Founded Year

Mission & Purpose

Tripadvisor is a global company that operates a prominent online platform dedicated to travel and tourism. Their core function revolves around providing a comprehensive resource for travellers, offering user-generated reviews and ratings of hotels, restaurants, attractions, and travel experiences worldwide. The ultimate aim of Tripadvisor is to empower individuals with valuable insights and recommendations, enabling them to plan and make informed decisions for their journeys, while fostering a global community of travellers who share their authentic experiences to guide others in discovering exceptional destinations and experiences around the world.