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Content Creator

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Deliveroo

1mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Marketing
    Creative Arts & Fashion
  • London

AI generated summary

  • You need 1–3+ years in social media content creation, strong understanding of platforms, editing skills, and excellent copywriting. Be creative, collaborative, and comfortable with fast-paced changes.
  • You will create platform-specific content, engage with the community, monitor trends, collaborate on campaigns, and support performance tracking to enhance brand engagement.

Requirements

  • 1–3+ years of experience in social media content creation
  • Strong understanding of all the main social media channels
  • A creative eye and strong instinct of what will (or won’t) work on social, you know when something feels off, forced or “too brand”
  • Proven ability of developing a brands visibility across social media channels and producing engaging social content (portfolio or examples preferred)
  • Proven track record of success in growing followers and engagement on social media platforms for a brand
  • Strong understanding of platform trends, formats and internet culture
  • Experience with filming and editing content (e.g. mobile-first, TikTok-style content)
  • Extensive knowledge of Adobe Creative Suite
  • Excellent copywriting skills and a strong sense of tone of voice
  • Confidence managing and engaging with online communities
  • Ability to work quickly, creatively and reactively
  • A highly collaborative mindset and willingness to experiment
  • Flawless written English
  • Experience managing multiple stakeholders and deadlines in a fast-paced environment
  • A self-starter who is comfortable with constant change
  • Enthusiastic and collaborative team player

Responsibilities

  • Creating social-first content in-house across platforms (TikTok, Instagram, Facebook, YouTube Shorts), including ideation, filming, editing and copywriting
  • Creating content that feels native to each platform (not polished ads), using trends, formats and creator-style storytelling
  • Developing reactive, trend-led content that taps into cultural moments
  • Working closely with the Social Media Executive and Social Media Manager to bring the always on social strategy and content calendar to life
  • Collaborating with the Social Media Executive to oversee day-to-day community management across all channels, including comments, DMs and mentions. Finding opportunities to create content in response and drive brand-led conversations and engagement (not customer service handling)
  • Acting as the voice of Deliveroo on social, ensuring tone of voice is consistent, engaging and culturally relevant
  • Identifying opportunities for real-time engagement and reactive content
  • Collaborating with agencies and on some campaign level content production
  • Feeding insights from the community into content ideas and future planning
  • Monitoring social trends, creators and formats to keep Deliveroo at the forefront of culture
  • Supporting performance tracking by highlighting what content is resonating and why

FAQs

What is the primary responsibility of the Content Creator role?

The primary responsibility is to create social-first content for various platforms, including TikTok, Instagram, and Facebook, focusing on trends, cultural moments, and brand engagement.

What qualifications are required for this role?

The role requires 1–3+ years of experience in social media content creation, strong understanding of social media channels, a creative eye, and proficiency in filming and editing content, particularly for mobile-first platforms like TikTok.

What social media platforms will I be creating content for?

You will be creating content for platforms including TikTok, Instagram, Facebook, and YouTube Shorts.

Will I have to collaborate with other team members?

Yes, you will work closely with the Social Media Executive, Social Media Manager, and other internal teams, as well as agencies to develop and execute social media content.

Is there an expectation for trend monitoring?

Yes, you will be responsible for monitoring social trends, creators, and formats to ensure Deliveroo stays at the forefront of culture.

What kind of content will I be producing?

You will be producing high volumes of reactive, lo-fi, and culturally relevant content that resonates with the audience and feels native to each social platform.

Is this position full-time or part-time?

This position is full-time and hybrid, requiring you to work in the London HQ office three days a week.

What kind of benefits does Deliveroo offer?

Deliveroo offers various benefits, including healthcare, well-being support, parental leave, pensions, and generous annual leave allowances. Specific benefits may vary by country.

How does Deliveroo approach diversity and inclusion?

Deliveroo is committed to diversity, equity, and inclusion and aims to create a workplace that reflects the diverse world we live in, welcoming all identities and backgrounds.

Will I need to manage a community online?

Yes, you will collaborate with the Social Media Executive to oversee day-to-day community management, engaging with comments, direct messages, and mentions while fostering brand-led conversations.

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Deliveroo

We’re a food company, aiming to be the food company. Fancy joining that mission?

Retail & Consumer Goods
Industry
1001-5000
Employees
2013
Founded Year

Mission & Purpose

Deliveroo is an online food delivery platform that connects customers with a wide range of restaurants and food establishments. Through their website and mobile app, customers can browse menus, place orders, and have their favourite meals delivered directly to their doorstep. Deliveroo's ultimate mission is to provide convenient and efficient food delivery services, giving customers access to a diverse selection of cuisines from local restaurants. Their purpose is to support restaurants and food vendors by expanding their reach and customer base, enabling them to thrive in the digital age and compete in the increasingly competitive food delivery market. Deliveroo aims to enhance the overall dining experience for customers while helping restaurant partners grow their business and adapt to evolving consumer preferences.

Culture & Values

  • Live and Breathe our Marketplace

  • Play to Win

  • Celebrate Difference

  • Champion Big and Small Innovations

  • Obsess about Operational Excellence

  • Be Curious and Intellectually Honest