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Creative Content Lead (UK)

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Canva

27d ago

  • Job
    Full-time
    Senior & Expert Level
  • Design
    Creative Arts & Fashion
  • London
  • Quick Apply

AI generated summary

  • You have creative leadership experience in the UK, strong visual design skills, a relevant portfolio, an understanding of trends, and enjoy managing teams and guiding content innovation.
  • You will shape creative direction, oversee content lifecycle, drive innovative campaigns, leverage local insights, collaborate across teams, and enhance content performance for your market.

Requirements

  • You have experience in creative leadership within UK market
  • You bring strong visual design skills and a portfolio that demonstrates cultural depth
  • You thrive on crafting content that feels made for the market—not just translated
  • You collaborate well across diverse stakeholders and adapt quickly to change
  • You have a deep understanding of content trends, user needs, and cultural nuance
  • You’re excited by Canva’s mission to make design accessible to everyone, everywhere
  • You have experience managing freelancers, shape editorial strategy, and guide content innovation
  • You have a portfolio of your work that showcases your creative direction and culturally relevant design – please include a link in your application.
  • Nice-to-have: You have experience mentoring or managing creatives, and enjoy building a culture of quality and innovation.

Responsibilities

  • As Creative Lead, you'll shape the creative direction for content in your market, ensuring it reflects local culture, resonates with users, and drives growth. You’ll lead the development of impactful content across templates and design elements, partnering with country leads, marketing, SEO, community, and creators.
  • Define and lead the creative vision for your market—turning local insights and Canva’s broader goals into content strategies that inspire. You’ll drive innovation, shape high-impact campaigns, and ensure our creative output stays fresh, competitive, and aligned with market needs.
  • Oversee the full content lifecycle—from ideation and briefing to production and QA. You’ll develop templates, design kits, and campaigns, while also curating assets for seasonal moments, marketing initiatives, and local showcases.
  • Bring deep knowledge of your country’s culture, trends, and creative landscape. You’ll champion hyperlocal storytelling, inform editorial direction, and help shape a content library that feels authentic, inclusive, and resonant to your audience.
  • Work closely with Marketing, SEO, Country Leads, and Community to align creative goals and lead content rollouts. You’ll also guide the creative strategy for partnerships, ensuring everything we publish meets both brand and local expectations.
  • Use data, content audits, and local insights to refine strategy and identify opportunities. You’ll translate learnings into action—boosting content performance, discoverability, and user engagement in your market.

FAQs

What is the primary responsibility of the Creative Content Lead?

The primary responsibility of the Creative Content Lead is to shape the creative direction for content in the UK market, ensuring it reflects local culture, resonates with users, and drives growth.

Where will the Creative Content Lead be based?

The Creative Content Lead will be based at Canva’s London campus in Shoreditch, though there is flexibility in how and where you work.

What are the key focus areas of this role?

The key focus areas include creative direction and strategy, content creation and curation, local market and cultural insights, stakeholder and partnership collaboration, and performance monitoring and creative insights.

What qualifications or experience are preferred for this position?

Candidates should have experience in creative leadership within the UK market, strong visual design skills, a deep understanding of content trends, and experience managing freelancers, along with a portfolio showcasing their work.

Is mentoring or managing other creatives part of the role?

While it's not a requirement, experience mentoring or managing creatives is a nice-to-have for this role, as the Creative Content Lead will foster a culture of quality and innovation.

What kind of team will the Creative Content Lead be joining?

The Creative Content Lead will be joining the International Content Team, which focuses on building a valuable content library and delivering truly local content.

Are there benefits offered with this role?

Yes, benefits include equity packages, an inclusive parental leave policy, an annual Vibe & Thrive allowance, and flexible leave options.

How does Canva celebrate diversity in the hiring process?

Canva celebrates diverse skills and backgrounds and encourages applications from individuals who may not feel their skills entirely match the job listing.

How should applicants provide their portfolio?

Applicants should include a link to their portfolio that showcases their creative direction and culturally relevant design in their application.

Are interviews conducted in-person or virtually?

Interviews are conducted virtually.

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Canva

Design anything. Publish anywhere.

Technology
Industry
1001-5000
Employees
2012
Founded Year

Mission & Purpose

We're a global online visual communications platform on a mission to empower the world to design. Featuring a simple drag-and-drop user interface and a vast range of templates ranging from presentations, documents, websites, social media graphics, posters, apparel to videos, plus a huge library of fonts, stock photography, illustrations, video footage, and audio clips, anyone can take an idea and create something beautiful on Canva on any device, from anywhere in the world. Since our launch in 2013, we’ve had the crazy big goal of making design accessible to everyone. We were founded on the belief that people shouldn't need to understand complex software to unlock their creativity. We’re leveling the playing field and democratizing access to design and visual communication by empowering 100% of the world to communicate in a way that was once limited to the 1%. We've always had a deeper mission surrounding Canva — which we talk about as our 'simple' two-step plan: to build one of the world’s most valuable companies, and to do the most good we possibly can. We're committed to our core value of Being a Force for Good, so as the value of our company grows, so too does our ability to have a positive impact on the world.

Benefits

  • Flexible Work

    Flexible work arrangements, with the opportunity to come together for connection, community and impact.

  • Parental Leave

    Generous parental leave entitlements that put every family at the heart of the experience.

  • Vibe & Thrive

    An annual Vibe & Thrive allowance for you to spend on whatever will support your wellbeing and development - because you know what you need to Vibe and Thrive better than anyone.

  • Force for Good

    A focus on being a Force For Good, with community initiatives and programs, and sustainable practices, including carbon-neutral operations.

  • Epic recharge

    Celebrate 5 years at Canva with a month off and a budget to support your epic recharge.

  • Flexible Leave

    An additional 5 days of paid leave to support our team to balance their work and life commitments.

  • Equity Packages

    Equity packages for you to truly be a part of the Canva journey.