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Creative Producer, Brand Partnerships

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Netflix

1mo ago

  • Job
    Full-time
    Senior Level
  • Marketing
    Creative Arts & Fashion
  • London

AI generated summary

  • You should have 7+ years in creative production, campaign development, agency management, live ops, and strong communication skills. Attention to detail and problem-solving are essential.
  • You will develop sponsorship concepts, collaborate with cross-functional teams, manage budgets, coordinate production efforts, and ensure timely delivery of assets while maintaining creative vision.

Requirements

  • At least 7 years of experience as a Creative Producer, ideally experienced in brand partnerships and sponsorships space.
  • Deep experience and understanding of bespoke campaign development - working on fast paced projects that involve multiple stakeholders, content production, and media activations.
  • Experience with marketing creative concepting, asset production, and delivery.
  • Experience with identifying, negotiating and managing external creative agency partners.
  • Operational management within a live broadcast environment, inclusive of on-the-ground activations (on-site & on-broadcast), is highly preferable.
  • Ability to cultivate relationships and efficiently communicate across multiple cross-functional partners - internal, external and production partners.
  • Strong attention to detail and analytical problem-solving skills.
  • Excellent written and verbal communication skills.
  • Understand, advocate, and embody the company’s values and team goals.
  • Ability to originate a new role and workstream within an existing team, and help shape the future function of this role.

Responsibilities

  • Partner with creative to develop compelling sponsorship concepts and check for feasibility with production partners, ensuring that ideas can be executed on time, on-budget, and in line with legal/player/talent parameters.
  • Partner closely with Netflix cross-functional teams, such as Content, Ad Sales, Title Marketing and Publicity, to develop and plan sponsorship opportunities and ensure they are in line with the overall vision for the live Netflix production.
  • Spearhead conversations with a diverse range of external stakeholders, encompassing third-party production teams, sports leagues, and brand partners.
  • Orchestrate cross-functional teams and production companies to flawlessly execute all sponsorship commitments, including everything from on-the-ground filming to remote shoots, and agency management.
  • Ensure all necessary assets are reviewed, approved and delivered on-time to all necessary cross-functional partners (internal and external).
  • Own and manage budgets, including reviewing and negotiating production/talent estimates/bids.
  • Anticipate bottlenecks and propose solutions in advance - making key decisions so we can continue to deliver without compromising overall creative vision or sponsorship goals.
  • Access to a deep network of contractors and agencies with expertise in this space so we can scale up and down depending on volume of events.

FAQs

What is the primary focus of the Creative Producer, Brand Partnerships role?

The primary focus is to manage and execute brand partnerships from early stages through production, ensuring campaign concepts are compelling, feasible, and align with Netflix's vision for live productions.

What experience is required for this position?

The role requires at least 7 years of experience as a Creative Producer, ideally with expertise in brand partnerships and sponsorships.

Will the role involve managing budgets?

Yes, the role involves owning and managing budgets, including reviewing and negotiating production and talent estimates.

What skills are essential for success in this role?

Essential skills include strong attention to detail, analytical problem-solving abilities, excellent written and verbal communication skills, and the ability to cultivate relationships across multiple stakeholders.

Is experience in live broadcast environments preferred for this role?

Yes, operational management experience within a live broadcast environment, including on-the-ground activations, is highly preferable.

How does Netflix support diversity and inclusion in the hiring process?

Netflix is an equal-opportunity employer that celebrates diversity and recognizes its value in building stronger teams. They approach diversity and inclusion thoughtfully and do not discriminate based on various factors including race, gender, disability, and more.

What does the internal title for this role indicate?

The internal title, Manager, Creative Production, Brand Partnerships, indicates the autonomy and end-to-end ownership required for the role.

Will the holder of this role collaborate with other teams?

Yes, the role requires close collaboration with various cross-functional teams at Netflix, including Content, Ad Sales, and Title Marketing.

Are candidates required to have experience with external creative agency partners?

Yes, candidates should have experience identifying, negotiating, and managing external creative agency partners.

What kind of projects will the Creative Producer work on?

The Creative Producer will work on bespoke campaign development involving multiple stakeholders, content production, and media activations, often in a fast-paced environment.

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Entertainment & Media
Industry
10,001+
Employees
1997
Founded Year

Mission & Purpose

Netflix is a leading global streaming service that offers a vast library of movies, TV shows, and original content to subscribers. Their primary goal is to provide entertainment and storytelling that captivates and resonates with audiences worldwide, transcending borders and demographics. Netflix's fundamental objective is to be the premier destination for viewers seeking diverse and high-quality content, fostering a culture of binge-worthy narratives and pushing the boundaries of digital entertainment.