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Customer Executive

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PepsiCo

Jan 14, 2025

Applications are closed

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Sales & Business Development

Requirements

  • * FMCG Sales and Distribution Model
  • * Computer - Excel, Word, Outlook
  • * Local language (good to have) and Basic English
  • * Data proficiency - ROI Model
  • * Negotiation
  • * Communication
  • * People management
  • * Time Management
  • * Critical Thinking
  • * Analytical Ability
  • * Problem Solving
  • * Any under graduation
  • * Post Graduation (Tier 2/3 College)
  • * Preferable MBA
  • * >3 Years
  • * FMCG/ Similar Sales
  • * and Distribution

Responsibilities

  • CE handles single/multiple distributors ranging over different scale of business. He is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability.
  • The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He will be instrumental in resolving market challenges and ensuring incremental business.
  • Delivering Secondary monthly targets and Gross Revenue growth
  • Planning routes efficiently to increase productivity
  • Increase Net Distribution by increasing number of outlet served
  • Increases Weighted Distribution by increasing SKU count in existing outlets
  • Ensuring stock availability and Rack Execution as per planogram
  • Relationship building in the market to maximize customer satisfaction
  • One-on-One training of PSRs to develop business understanding & sales capability
  • Monthly target setting for each salesmen
  • Works with salesmen in market to coach him/her on market execution
  • Monitors salesmen performance using regular sales reports
  • Communicates incentives and motivates salesmen to achieve targets
  • Distributor/Hub/Spokes appointment and retirement for territories
  • Managing DB health (ROI) by ensuring adherence to Joint Business plan
  • Jointly responsible for recruitment and retention of sales representatives
  • Minimizing expiry/stales by ensuring FIFO and stacking norms of products
  • Tracking correct and timely delivery of orders in the market
  • Ensuring food compliance of every distributor
  • Facilitating development of distributor on PepsiCo sales competencies

FAQs

What is the role of a Customer Sales Executive - Foods at PepsiCo?

The Customer Sales Executive (CE) is responsible for handling single or multiple distributors, planning and executing joint business plans, and driving sustainable sales capability while representing PepsiCo in the market.

Who does the Customer Sales Executive report to?

The Customer Sales Executive reports to the Area Sales Manager.

What key metrics are the Customer Sales Executive expected to achieve?

Key metrics include Sec Value Achievement Vs. Plan, Outlets/Distribution Addition, Range Selling, %age Outlet billed, and Order Cancellation Rate.

How does the Customer Sales Executive contribute to market growth?

The CE contributes by delivering secondary monthly targets, increasing net distribution, enhancing weighted distribution, ensuring stock availability, and building strong relationships in the market.

What training responsibilities does the Customer Sales Executive have?

The CE is responsible for one-on-one training of sales representatives, setting monthly targets, coaching salesmen on market execution, and monitoring their performance.

What qualifications are required for this role?

The role requires any undergraduate degree, preferably a postgraduate degree (MBA) from a Tier 2/3 College, and experience in FMCG or similar sales and distribution for over 3 years.

What skills are emphasized for the Customer Sales Executive position?

Key skills include negotiation, communication, people management, time management, critical thinking, analytical ability, and problem-solving.

Is knowledge of local languages important for this position?

Knowledge of local languages is good to have, along with a basic understanding of English.

What internal interfaces does the Customer Sales Executive work with?

The CE interacts with the Area Sales Manager, Market Development Manager, Sales Development Manager, Revenue Manager, Supply Chain Manager, Unit Finance Manager, and Unit HR Manager.

What external interfaces does the Customer Sales Executive engage with?

The CE engages with customers, distributors, and salesmen from third parties.

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PepsiCo

What makes you unique, makes us better.

Retail & Consumer Goods
Industry
10,001+
Employees
1965
Founded Year

Mission & Purpose

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet.

Benefits

  • Well-being

    We offer programs for you and your family to help you reach your personal physical, emotional and financial well-being goals.

  • Retirement Benefits

    Our savings and retirement benefits are designed to help you reach your future retirement goals.

  • Health and Insurance Benefits

    We’re committed to helping you and your family live a healthy lifestyle. Our medical options provide access to quality, affordable health care.