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Digital Designer

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Primark

1mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Design
    Product
  • Reading

AI generated summary

  • You need a Design degree, expert Adobe skills, email design experience, motion graphics knowledge, strong UI/UX understanding, excellent attention to detail, and a proactive, organized approach.
  • You will create digital assets for campaigns, work with a Digital Asset Management system, propose ideas, and collaborate with teams to ensure alignment with brand guidelines across channels.

Requirements

  • Degree in Art & Design, Graphic Design, or similar, with strong fundamental design skills and industry experience.
  • Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), with knowledge of Premiere Pro and After Effects.
  • Experience in email design (ideally Salesforce Content Builder or similar tools) and motion graphics/video editing across social media platforms.
  • Creative problem-solver with exceptional attention to detail, strong typography and layout skills, and a solid understanding of UI/UX design.
  • Highly organised and proactive, able to manage time effectively, meet deadlines, and maintain high standards in a fast-paced environment.
  • Customer-focused with a keen eye for imagery and layout styles, demonstrating a can-do attitude and strong problem-solving abilities.

Responsibilities

  • Working across our digital channels you will be confident to deliver projects working from concept to completion, ensuring you adhere to the Primark brand guidelines and push boundaries creatively.
  • You will bring to life our campaign imagery for editorial use, cropping, artworking, creating GIFs and typographic overlays.
  • Create graphical assets for a wide range of campaigns across all Primark departments. Assets will be needed for email, including animated gifs, paid media and web.
  • Confident working with a Digital Asset Management system, to maintain all assets in one place in a structured and organised manner.
  • Demonstrate confidence to propose new ideas and concepts.
  • Work with Paid teams across the network to create digital marketing creatives, such as content for various social media platforms to support their campaigns.
  • Support the Digital and wider Brand and Marketing teams, to ensure creatives are aligned with brand look and feel across all platforms.

FAQs

What is the main focus of the Digital Designer position at Primark?

The main focus of the Digital Designer position is to create bespoke graphics, assets, and templates for CRM and Paid Media, as well as imagery and moving images for key marketing campaigns.

What qualifications are required for the Digital Designer role?

A degree in Art & Design, Graphic Design, or a similar field is required, along with strong fundamental design skills and industry experience.

What software skills are necessary for this position?

Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is necessary, along with knowledge of Premiere Pro and After Effects.

Is experience in email design important for this role?

Yes, experience in email design, ideally using tools like Salesforce Content Builder, is important for this role.

What qualities should a candidate possess to excel in the Digital Designer position?

A candidate should be a creative problem-solver with exceptional attention to detail, strong typography and layout skills, as well as a solid understanding of UI/UX design.

How many days of annual leave does Primark offer?

Primark offers 27 days of annual leave in addition to bank holidays, with the option to buy 5 more days.

What additional benefits are provided to employees at Primark?

Employees at Primark have access to a tax saver ticket, fitness centre, and a subsidised cafeteria as part of the benefits package.

What kind of support is available for applicants with disabilities?

Primark offers reasonable adjustments and accessibility requests during the recruitment journey, such as extended time for assessments or assistance with mobility.

Are there any background checks for employment?

Yes, all offers of employment are subject to background checks, including right to work, reference checks, and potentially criminal and financial checks for some roles.

What is the work environment like for the Digital Designer role?

The work environment is fast-paced and collaborative, with a focus on creativity and supporting team members to reach their potential.

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Primark

Retail & Consumer Goods
Industry
10,001+
Employees
1969
Founded Year

Mission & Purpose

Primark is an international clothing retailer employing more than 70,000 colleagues across 16 countries in Europe and the US. Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from great quality everyday essentials to stand-out style across women’s, men’s and kid’s, as well as beauty, homeware and accessories. With a focus on creating great retail experiences in-store, Primark continues to expand across new and existing markets with the aim of reaching 530 stores by the end of 2026. Primark is working to make more sustainable fashion affordable for everyone. Primark Cares is its commitment to doing better, every day - making more sustainable products everyone can afford, reducing its impact on the planet and improving the lives of workers. It has made a series of public commitments it plans to work towards and report on progress each year. These include making all its clothes from recycled or more sustainably sourced materials, ensuring clothing is recyclable by design, halving carbon emissions across the value chain and pursuing a living wage for workers in the supply chain.