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Director, Experience Design, Global

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Rosewood Hotel Group

2mo ago

  • Job
    Full-time
    Expert Level
  • Design
    Product
  • London

AI generated summary

  • You must be a luxury hospitality brand ambassador, a strong conceptual thinker, experienced in multi-property programs, and have leadership in guest experience initiatives.
  • You will develop customer-centric visions, conduct research, guide design projects, ensure operational alignment, and oversee guest touchpoints while collaborating with regional teams on new builds and renovations.

Requirements

  • You are a proven brand ambassador with a deep understanding of luxury hospitality and a consistent commitment to brand integrity, clarity and A Sense of Place.
  • You are a strong conceptual thinker, able to translate guest insights and cultural research into differentiated experience frameworks and design briefs.
  • You thrive in highly collaborative environments, working across design, operations, brand, development and impact while influencing senior stakeholders in a global, matrixed organization.
  • You bring experience designing and/or operationalizing multi-property programs, standards and toolkits, ideally within a luxury hotel or lifestyle brand.
  • You have a background in brand management and hotel operations, with exposure to creative or conceptual agencies considered an advantage.
  • You are comfortable working with project documentation and design presentations, and confident briefing, challenging and partnering with external consultants.
  • You hold a degree in Hotel Management, Business or a related field, with additional qualifications in design, experience design or innovation viewed favorably.
  • You offer extensive leadership experience across hospitality, brand management and/or corporate roles, with a strong track record of delivering high-impact guest experience initiatives.

Responsibilities

  • Develop customer-centric project visions and conceptual experience briefs aligned with Rosewood’s brand aspirations and long-term growth strategy.
  • Conduct market, guest and cultural research to inform future-ready experience concepts, integrating emerging luxury, lifestyle and wellness trends.
  • Support the global lead of Experience Design on global initiatives, pilots and toolkits that guide future hotel projects and experience innovation across the portfolio.
  • Guide project progression during design to ensure alignment with experience strategy, brand ethos and commercial objectives, resolving experience-related issues as they arise.
  • Enable seamless handover of experience intent to pre-opening and operations teams through playbooks, workshops and training that support agile execution.
  • Oversee the definition of key guest touchpoints, including uniforms and wardrobe, operating supplies, in-room elements and sensory programs such as music, scent and florals.
  • Partner with regional operations and development teams on new builds, conversions and renovations, ensuring local relevance and operational viability.

FAQs

What is the main purpose of the Director, Experience Design role at Rosewood Hotel Group?

The main purpose of the Director, Experience Design role is to shape Rosewood’s future brand experience by ensuring guest journeys are holistically crafted, distinctive, and future-ready.

Who does this position report to?

This position reports to the Senior Director, Experience Design, Global.

What qualifications are required for this role?

A degree in Hotel Management, Business, or a related field is required, with additional qualifications in design, experience design, or innovation viewed favorably.

What type of experience is preferred for candidates applying for this role?

Candidates should have extensive leadership experience across hospitality, brand management, and/or corporate roles, as well as a strong track record of delivering high-impact guest experience initiatives.

How does this role interact with other teams within the organization?

The Director, Experience Design, Global acts as a key connector to regional teams, collaborating closely with design, operations, brand, development, and impact teams to influence and guide experience design.

What are some key responsibilities of the Director, Experience Design?

Key responsibilities include developing customer-centric project visions, conducting market and cultural research, guiding project progression during design, and overseeing key guest touchpoints.

Is prior experience in operationalizing multi-property programs necessary for this position?

Yes, experience designing and/or operationalizing multi-property programs, standards, and toolkits is ideal for this role, particularly within a luxury hotel or lifestyle brand.

Are external consultants involved in the projects led by this role?

Yes, the Director will partner with external consultants, briefing, challenging, and collaborating with them throughout the project lifecycle.

What commitment does Rosewood Hotel Group express to potential employees?

Rosewood Hotel Group is committed to creating an inclusive community where associates are encouraged to be themselves and helping to reflect and honor the history, culture, and geography of their destinations.

Does this role involve overseeing sensory programs, and if so, what do they include?

Yes, this role does involve overseeing sensory programs, including music, scent, and florals, as part of defining key guest touchpoints.

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Rosewood Hotel Group

Retail & Consumer Goods
Industry

Mission & Purpose

Rosewood Hotel Group is a global luxury hotel management company that operates a collection of unique, ultra-luxury properties across the world. Their mission is to create timeless, personal, and inspiring travel experiences for their guests, with a focus on exceptional service, rich cultural connections, and a commitment to environmental sustainability. The purpose of Rosewood is to redefine luxury hospitality by delivering memorable and personalized experiences that reflect the local culture and surroundings of each property.