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eCommerce Program Specialist

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YETI

Dec 12

  • Job
    Full-time
    Mid Level
  • Marketing
  • Austin
  • Quick Apply

AI generated summary

  • You need 3 years of relevant experience, a business degree, Salesforce Commerce Cloud knowledge, strong analytical skills, great communication, and adaptability for eCommerce growth.
  • You will plan marketing campaigns, manage project execution, implement Salesforce Commerce Cloud changes, coordinate cross-functional efforts, analyze promotion performance, and oversee discount programs.

Requirements

  • At least 3 years of relevant experience or equivalent combination of education and work experience
  • Bachelor’s degree or equivalent combination of education and work experience, Business concentrations preferred
  • Experience with Salesforce Commerce Cloud and its 'business manager' functions preferred
  • Strong analytical skills with an emphasis on Retail math and proficient in Excel.
  • Collaborator extraordinaire; ability to develop and manage relationships with cross functional team members, from peers to senior leadership to drive promotion process
  • Concise and organized communication; both written and verbal/in presentation
  • Analytical & strategic; ability to use strategic thinking and problem-solving skills to create new strategies, build business cases and win stakeholder buy-in
  • Embracer of change & scale: able to handle the challenge of increasing eCommerce revenue
  • You are highly-motivated, curious to learn, laser-focused on the details and love to solve problems
  • Comfortable both leading and following, trust your gut, always open to doing things differently.
  • YETI offers a hybrid work environment, but this role must be based in Austin, TX and in-office Mon-Thur weekly

Responsibilities

  • Plan targeted marketing and promotions campaigns and encourage new promotion strategies based on experience, best practices, and industry benchmarking
  • Manage the development of overarching project plan (both front-end and back-end development) for all discounts, promotions & coupons and ensure on-time execution.
  • Implement and QA back-end implementation in Salesforce Commerce Cloud
  • Responsible for coordinating with cross-functional partners for marketing assets/site content, forecasting, UAT testing, digital product optimizations, terms & conditions, retail pricing, and operational efficiencies.
  • Executing promotion performance reporting recaps for weekly business reviews & ad-hoc deep dives, including sales, customer and site engagement data.
  • Ownership of the Discount programs (including Friends & Family, YETI Pro, Industry, etc.) and monthly financials reporting.
  • Support additional site operations initiatives, including YETI sustainability initiatives (YETI Rescues™ and Rambler™ Buy Back programs)

FAQs

What is the main focus of the eCommerce Program Specialist role at YETI?

The main focus of the eCommerce Program Specialist role is to define and deploy best-in-class customer experiences on YETI's digital platform, YETI.com, while supporting strategies that unite product, content, and commerce to drive high converting shopping experiences.

What qualifications are required for this position?

Candidates need at least 3 years of relevant experience or a combination of education and work experience, a Bachelor's degree (preferably in Business), and strong analytical skills. Experience with Salesforce Commerce Cloud is preferred.

What type of work environment does YETI offer for this role?

YETI offers a hybrid work environment, but this role must be based in Austin, TX and requires in-office attendance from Monday to Thursday.

Will I need to coordinate with other teams in this role?

Yes, the eCommerce Program Specialist will be responsible for coordinating with cross-functional partners for various tasks such as marketing assets, site content, forecasting, UAT testing, and operational efficiencies.

Is analytical skill a requirement for this position?

Yes, strong analytical skills are necessary, particularly with an emphasis on retail math and proficiency in Excel.

What types of reports will the eCommerce Program Specialist be responsible for?

The Specialist will be responsible for executing promotion performance reporting recaps for weekly business reviews and ad-hoc deep dives, including data related to sales, customer engagement, and site engagement.

Are there any specific programs or initiatives I would be involved in?

Yes, you will have ownership of various Discount programs (like Friends & Family, YETI Pro, Industry discounts) and will support additional site operations initiatives, including YETI sustainability initiatives.

What attributes are important for success in this role?

Important attributes include strong collaboration skills, concise communication, strategic and analytical thinking, adaptability to change, a high level of motivation, attention to detail, and a problem-solving mindset.

How does YETI support diversity and inclusion in the workplace?

YETI is committed to creating a diverse, equitable, and inclusive culture, and they embrace all applicants to bring their authentic selves to contribute to the company's mission.

Is there a process for accommodations during the application process?

Yes, YETI welcomes and encourages applications from people with disabilities and provides accommodations upon request for candidates during all aspects of the selection process.

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YETI

Manufacturing & Electronics
Industry
1001-5000
Employees
2006
Founded Year

Mission & Purpose

YETI is a company specializing in high-performance coolers, drinkware, and outdoor gear designed for adventurers and outdoor enthusiasts. Their mission is to build durable, premium products that enhance outdoor experiences and withstand tough conditions. YETI's purpose is to support those who seek adventure and excellence, offering products that combine rugged durability with innovative design to meet the needs of active lifestyles.