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Experiential Lead

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Pinterest

Yesterday

  • Job
    Full-time
    Expert Level
  • Marketing
    Creative Arts & Fashion
  • London

AI generated summary

  • You need a proven track record in large-scale experiential programs, budget management, stakeholder skills, strong communication, creativity, and the ability to lead teams in fast-paced environments.
  • You will lead experiential programs from strategy to execution, manage budgets, collaborate with cross-functional teams, and ensure high-quality, on-brand experiences while mentoring teammates.

Requirements

  • Proven track record leading large-scale experiential programs that translate product and brand stories into impactful activations.
  • Significant experience delivering complex, high-visibility events or experiences with multiple workstreams, senior stakeholders, and external partners.
  • Strong experience managing multi-million-dollar production budgets, agency scopes, timelines, vendors, and reconciliation.
  • Deep, hands-on production knowledge across experiential disciplines, with strong judgment on feasibility, trade-offs, executional risk, and live-event operations.
  • Demonstrated ability to lead complex programs across multiple markets or regions.
  • Strong stakeholder management skills, including experience working directly with senior leaders and navigating competing priorities with confidence and sound judgment.
  • Excellent communication, presentation, and storytelling skills, with the ability to guide stakeholders through plans, recommendations, and decisions.
  • A strong creative point of view and the ability to shape standout, on-brand experiences that are strategically grounded and beautifully executed.
  • Experience leading large cross-functional teams and creating alignment across diverse disciplines, working styles, and time zones.
  • Comfort operating in ambiguity, solving problems proactively, and driving decisions in fast-moving environments.
  • Confidence using AI tools in day-to-day work to improve efficiency, performance, and outcomes.
  • Bachelor’s degree in Marketing or equivalent industry experience.

Responsibilities

  • Lead large-scale experiential programs end-to-end, from strategy, concepting, and planning through production, on-site execution, post-event debriefs, and reconciliation; ensuring every touchpoint aligns to key messaging, brand standards, and business goals.
  • Lead some of the team’s most complex and high-visibility programs, including major tentpoles, executive-facing moments, and multi-market activations.
  • Establish and uphold a high bar for creative and executional excellence, helping teams and partners deliver distinctive, high-quality, on-brand experiences.
  • Partner closely with cross-functional stakeholders across Marketing, Sales, Comms, Policy, and other teams to shape attendee journeys, uncover insights, and translate business and brand priorities into impactful activations.
  • Manage agencies, vendors, project teams, timelines, budgets, and workstreams across complex programs with multiple stakeholders and dependencies.
  • Oversee production craft across key elements including venues, fabrication, staging, technical production, activations, merchandise, partnerships, logistics, and on-site operations.
  • Own and manage complex, multi-million-dollar budgets, ensuring strong decision-making, accountability, and stewardship across scope, cost, time, and quality.
  • Build clarity and alignment across large cross-functional working teams, driving momentum, resolving issues, and surfacing risks and trade-offs early.
  • Present plans, concepts, and recommendations to senior stakeholders, including executive audiences, with clarity, confidence, and strong strategic rationale.
  • Help lead project teams or pods by setting direction, coordinating resources, and supporting strong collaboration across disciplines and regions.
  • Mentor and support teammates where needed, sharing expertise and raising the overall capability of the team.
  • Leverage AI tools to improve planning, efficiency, and operational effectiveness, while helping build smarter and more scalable ways of working.
  • Collaborate regularly with global teams, with a particular focus on US-based partners; flexibility to work adjusted hours up to three days per week during peak program planning periods is required.

FAQs

What is the primary role of the Experiential Lead at Pinterest?

The primary role of the Experiential Lead is to lead the development and execution of high-impact experiential programs that bring the Pinterest brand to life through events, experiences, and programming.

What qualifications are necessary for this position?

A Bachelor’s degree in Marketing or equivalent industry experience is required, along with a proven track record of leading large-scale experiential programs and significant experience managing multi-million-dollar budgets.

How does Pinterest value the use of AI in this role?

Pinterest emphasizes that AI is a powerful partner in their work, and candidates should be confident in leveraging AI tools to improve planning, efficiency, and operational effectiveness.

Is experience managing large budgets important for this position?

Yes, significant experience managing multi-million-dollar production budgets is a key requirement for the Experiential Lead role.

How often is in-person collaboration required for this position?

This role requires in-person collaboration 1-2 times per week at the London office.

What kind of team management experience is preferred for this role?

The ideal candidate should have experience leading large cross-functional teams and creating alignment across diverse disciplines, working styles, and time zones.

Are candidates expected to present their ideas to senior stakeholders?

Yes, candidates must be able to present plans, concepts, and recommendations to senior stakeholders with clarity and confidence.

Is relocation assistance available for this position?

No, this position is not eligible for relocation assistance.

What is the work model at Pinterest regarding in-office and remote work?

Pinterest allows for a hybrid work model, where employees may work remotely but are expected to gather for key moments of collaboration and connection in the office.

Will the Experiential Lead have mentorship responsibilities?

Yes, the Experiential Lead will mentor and support teammates, sharing expertise and raising the overall capability of the team.

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Pinterest

Bring everyone the inspiration to create a life they love.

Technology
Industry
1001-5000
Employees
2010
Founded Year

Mission & Purpose

Pinterest's mission is to bring everyone the inspiration to create a life they love. It’s the biggest dataset of ideas ever assembled, with over 200 billion recipes, home hacks, style inspiration and other ideas to try. More than 430 million people around the world use Pinterest to dream about, plan and prepare for things they want to do in life.