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Global Marketing Lead Pharma and Sustainability

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ecocareers

Sep 14, 2024

Applications are closed

  • Job
    Full-time
    Senior Level
  • Marketing
    Sustainability
  • Nottingham
    Remote

Requirements

  • Bachelor’s/master’s degree.
  • Excellent oral and written communication in English.
  • Spanish speaking is not necessary but would be advantageous.
  • Minimum 5-7 years’ experience in Marketing Communications.
  • Digital and content marketing expertise are essential.
  • Chemical/Pharma/Renewable Energies industry experience would be desirable.
  • Exceptional analytical skills with data-driven mindset.

Responsibilities

  • - Support the development of the global commercialization strategy and go-to-market initiatives for solutions, and specific categories in the pharma business with expected significant growth in the future.
  • - Develop a sustainability content marketing strategy focused on the creation and sharing of marketing materials that emphasizes Orbia’s F&EM’s long-term impact, authenticity, and environmental responsibility; it involves creating content that is genuine, honest and reflects the true values and mission of the business.
  • - Understand and analyze customer journey mapping to align with Global Strategic Marketing Director on the leverage points to activate in yearly marketing plans, including KPIs definition.
  • - Support the release of a global content strategy both for pharma and sustainability related contents, including the maintenance of a detailed external editorial calendar (offline/online).
  • - Partner closely with internal teams such as Product Management, Commercial, Regulatory and other cross-functional teams (incl. Orbia CCO Team) to deliver the most appropriate marketing communications activities.
  • - Implement and manage digital contents/strategies for the web (site navigation optimization, paid campaigns) and Social Media channels.
  • - Support the budget process and the supervise the costs management for the categories (pharma/sustainability).
  • - Serve as category communications champion, representing Orbia Fluor & Energy Materials externally and internally at global corporate meetings for the category.

FAQs

What is the primary purpose of the Global Marketing Lead Pharma & Sustainability role?

The main purpose of the role is to support the creation and delivery of regional and product-specific marketing communications plans for the pharma industry, as well as sustainability-related content marketing strategies.

What are the main responsibilities of this position?

The main responsibilities include developing global commercialization strategies, creating sustainability content marketing strategies, analyzing customer journey mapping, releasing global content strategies, partnering with internal teams, managing digital content and strategies, supporting the budget process, and serving as the category communications champion.

What qualifications are required for this role?

A Bachelor’s or Master’s degree is required, along with a minimum of 5-7 years’ experience in Marketing Communications, expertise in digital and content marketing, and preferably experience in the Chemical, Pharma, or Renewable Energies industries.

Is proficiency in Spanish necessary for this position?

No, Spanish speaking is not necessary, but it would be advantageous.

What type of experience is preferred for candidates applying for this role?

Candidates with experience in Marketing Communications, particularly in the Chemical, Pharma, or Renewable Energies industries, along with digital and content marketing expertise, are preferred.

Are business trips required for this position?

Yes, business trips are expected at least once every quarter.

What key skill is emphasized for candidates?

Exceptional analytical skills with a data-driven mindset are emphasized as key skills for candidates.

How does Orbia view diversity and inclusion?

Orbia is dedicated to building a more diverse, inclusive, and equitable workplace that supports the needs of all employees, recognizing that every voice matters and every community deserves respect.

What does Orbia look for in team members' behaviors?

Orbia values behaviors such as developing yourself and others, fostering collaboration and inclusion, driving results, and providing vision and direction.

Will I need to manage a budget in this role?

Yes, you will be responsible for supporting the budget process and supervising cost management for the pharma and sustainability categories.

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ecocareers

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Mission & Purpose

Ecocareers provides a specialized job search for careers that make a difference. Launched in 2023, the site has already helped hundreds of thousands of job seekers find work in the sustainability sector. It's trusted by leading organizations pioneering sustainability, such as Springer Nature Group, Resource Environmental Solutions LLC, The Nature Conservancy, and the IPCC (The Intergovernmental Panel on Climate Change).