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Head of Making Canva Feel British

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Canva

1mo ago

  • Job
    Full-time
    Senior Level
  • Marketing
    Product
  • London
  • Quick Apply

AI generated summary

  • You understand UK customer needs and localization, have a passion for language and culture, thrive in collaborative settings, and are skilled in tech and clear communication.
  • You will tailor US content for the UK market, collaborate on growth initiatives, adapt messaging, provide cultural insights, and develop localisation strategies with stakeholders and partners.

Requirements

  • You understand the needs of UK customers and the opportunities to meet those needs effectively. We’re open to candidates from a range of backgrounds, and valuable experience could include localisation or internationalisation work, content design, product growth in the United Kingdom, or brand copywriting in British English. Previous experience working for a SaaS or technology company is also highly valued.
  • You’re passionate about language and culture and you understand how these can impact local users’ experience of a product. Above all else, you care deeply about creating experiences that feel natural and intuitive so that Canva resonates with British users and feels like home for them. Your analytical mindset helps you evaluate campaign effectiveness and recommend data-driven improvements for optimising user experiences.
  • You thrive in flat, collaborative environments where ideas can come from anywhere and success is a shared effort. You also love taking things from chaos to clarity. You’re a natural at understanding ambiguous, complex problems and communicating them simply to others. You also have the drive to see things through despite changes and setbacks. You’re equally comfortable discussing detail with engineers and ideas with product managers and designers. You’re great with tech (Atlassian project management tools, basic web development) and you write a mean doc.

Responsibilities

  • Identify key opportunities for localisation improvements for the UK market adapting US content
  • Collaborate with local team on Product Growth initiatives
  • Tailor education content for the nuances of the UK market
  • Evaluate and adapt global messaging, campaigns, and product experiences to resonate with UK users
  • Provide cultural insights and guidance to global teams to produce content that suits multiple English audiences
  • Work closely with local partners to ensure clarity, tone, and cultural nuance across all surfaces
  • Partner with internal stakeholders to develop language style guides, tone of voice strategies for the English UK variant, and localisation best practices

FAQs

What is the job title for this position?

The job title is Head of Making Canva Feel British.

Where is the location of the job?

The job is based in the London campus of Canva, specifically in the Shoreditch area around Hoxton Square.

What team will I be a part of?

You will be part of the Localisation group, which is responsible for the localisation of Canva’s product, marketing, and content for various markets.

What are the main responsibilities of this role?

Your main responsibilities include identifying localisation opportunities for the UK market, collaborating on product growth initiatives, tailoring educational content for UK users, evaluating global messaging, providing cultural insights, and developing language style guides for the UK audience.

What qualifications or experience are you looking for in candidates?

We are looking for candidates who understand the needs of UK customers, have valuable experience in localisation, internationalisation, content design, product growth, brand copywriting in British English, or have worked for a SaaS or technology company.

Is previous experience in SaaS or tech valued?

Yes, previous experience working for a SaaS or technology company is highly valued.

Are there any preferred qualifications we would love to have?

Yes, preferred qualifications include knowledge of product growth strategies in the UK, marketing or advertising experience in the UK market, a tertiary education in linguistics or literature, copywriting experience, and familiarity with SEO and design.

What benefits does Canva offer?

Canva offers a range of benefits including equity packages, an inclusive parental leave policy, an annual Vibe & Thrive allowance for wellbeing and office setup, and flexible leave options.

Is there flexibility in work hours or location?

Yes, Canva supports a hybrid work model, allowing employees to choose where and how they work.

What type of work environment can I expect at Canva?

You can expect a collaborative, flat work environment where ideas can come from anywhere, with support and opportunities for growth.

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Canva

Design anything. Publish anywhere.

Technology
Industry
1001-5000
Employees
2012
Founded Year

Mission & Purpose

We're a global online visual communications platform on a mission to empower the world to design. Featuring a simple drag-and-drop user interface and a vast range of templates ranging from presentations, documents, websites, social media graphics, posters, apparel to videos, plus a huge library of fonts, stock photography, illustrations, video footage, and audio clips, anyone can take an idea and create something beautiful on Canva on any device, from anywhere in the world. Since our launch in 2013, we’ve had the crazy big goal of making design accessible to everyone. We were founded on the belief that people shouldn't need to understand complex software to unlock their creativity. We’re leveling the playing field and democratizing access to design and visual communication by empowering 100% of the world to communicate in a way that was once limited to the 1%. We've always had a deeper mission surrounding Canva — which we talk about as our 'simple' two-step plan: to build one of the world’s most valuable companies, and to do the most good we possibly can. We're committed to our core value of Being a Force for Good, so as the value of our company grows, so too does our ability to have a positive impact on the world.

Benefits

  • Flexible Work

    Flexible work arrangements, with the opportunity to come together for connection, community and impact.

  • Parental Leave

    Generous parental leave entitlements that put every family at the heart of the experience.

  • Vibe & Thrive

    An annual Vibe & Thrive allowance for you to spend on whatever will support your wellbeing and development - because you know what you need to Vibe and Thrive better than anyone.

  • Force for Good

    A focus on being a Force For Good, with community initiatives and programs, and sustainable practices, including carbon-neutral operations.

  • Epic recharge

    Celebrate 5 years at Canva with a month off and a budget to support your epic recharge.

  • Flexible Leave

    An additional 5 days of paid leave to support our team to balance their work and life commitments.

  • Equity Packages

    Equity packages for you to truly be a part of the Canva journey.