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Marketing Executive

  • Job
    Full-time
    Entry, Junior & Mid Level
  • Customer Relations
    Marketing
  • London

AI generated summary

  • You should be creative, digitally savvy, and skilled in content creation for marketing. Experience in hospitality and brand representation is essential, along with strong communication and teamwork skills.
  • You will manage marketing materials, create social media content, support sales initiatives, monitor performance, and ensure brand consistency while engaging with guests and maintaining strong relationships.

Requirements

  • Job Posting: Additional Information
  • Job Number 25173952
  • Job Category Sales & Marketing
  • Location The Park Tower Knightsbridge Luxury Collection Hotel London, 101 Knightsbridge, London, England, United Kingdom, SW1X 7RNVIEW ON MAP
  • Schedule Full Time
  • Located Remotely? N
  • Position Type Non-Management
  • Position Summary
  • We are seeking a dynamic and creative Marketing Executive to bring our brand to life across all platforms and touchpoints. This role is pivotal in driving brand awareness, enhancing guest engagement, and supporting sales efforts across rooms, events, and food & beverage. The ideal candidate will be passionate about hospitality, digitally savvy, and skilled in storytelling through visual and written content.
  • Key Responsibilities:
  • Brand Activation & Collateral Management
  • Ensure consistent brand representation throughout the hotel and all marketing channels.
  • Develop, manage, and update all marketing collateral including brochures, menus, signage, and sales tools.
  • Collaborate with internal teams and external partners to produce high-quality materials that support revenue generation.
  • Digital Marketing & Content Creation
  • Create and maintain engaging social media campaigns across platforms (Instagram, Facebook, LinkedIn, etc.).
  • Develop content calendars and produce compelling visuals and copy that reflect the hotel’s luxury positioning.
  • Monitor performance metrics and adjust strategies to optimize engagement and reach.
  • Sales Enablement & Visibility
  • Support the sales team with tailored marketing assets for rooms, meetings & events, and F&B.
  • Ensure accurate and appealing representation of the hotel on Marriott.com, HWS (Hotel Website System), and third-party platforms.
  • Work closely with revenue and e-commerce teams to align marketing efforts with business goals.
  • Marriott Digital Ecosystem Integration
  • Learn and leverage Marriott’s marketing tools, programs, and systems to maximize visibility and campaign effectiveness.
  • Stay updated on brand guidelines, digital innovations, and marketing best practices within the Marriott network.
  • Promotional Strategy & Execution
  • Actively promote the hotel’s offerings through targeted campaigns, partnerships, and local outreach.
  • Drive awareness and footfall to F&B outlets through seasonal promotions, influencer collaborations, and community engagement.
  • Support PR initiatives and media relations to enhance brand reputation.
  • Policies and Procedures
  • Maintain confidentiality of proprietary materials and information.
  • Protect the privacy and security of guests and coworkers.
  • Follow company and department policies and procedures.
  • Ensure uniform, nametags, and personal appearance are clean, hygienic, professional and in compliance with company policies and procedures.
  • Perform other reasonable job duties as requested by Supervisors.
  • Marketing
  • Executes and supports Marriott’s Customer Service Standards and hotel’s Brand Standards. Manage day-to-day activities of select social media channels.
  • Manages successful performance by increasing revenues, controlling expenses, and providing a return on investment for the hotel.
  • Provide day-to-day support on select social media channels.
  • Research and image sourcing and creating of social media creative content.
  • Help distribute and optimize marketing content, promotions, offers and deals across all relevant platforms.
  • Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support.
  • Establish a positive online presence for the hotel(s) by integrating property-specific and brand messaging in a compelling and valuable way for participants.
  • Provide day-to-day analysis of data from listening and CMS tools.
  • Create and manage reporting, profile moderation, outreach activities, etc.
  • Develop relationships with clients/partners and working closely with them to learn their business and communication needs.
  • Research social media opportunities for all market segments: business transient, leisure, group catering and food and beverage.
  • Assist with development and pull-through of marketing brand strategy and overarching reports.
  • Keep apprised of all relevant client, industry and market developments.
  • Verify marketing communications support regional, market, and hotel business objectives and goals.
  • Support execution and fulfillment of projects as outlined on marketing communications plans.
  • Verify adherence to Corporate Advertising and Marketing Communications standards, brand standards, and format guidelines.
  • Develop strong working relationships with outside vendors to verify quality, cost effective creative executions.
  • Verify marketing information provided to the properties is accurate, complete, timely, and enables hotels to meet or exceed guest expectations.
  • Quality Assurance/Quality Improvement
  • Comply with quality assurance expectations and standards.
  • Computer Skills
  • Use computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
  • Guest Relations
  • Address guests' service needs in a professional, positive, and timely manner.
  • Anticipate guests' service needs, including asking questions of guests to better understand their needs and watching/listening to guest preferences and acting on them whenever possible.
  • Actively listen and respond positively to guest questions, concerns, and requests using brand or property specific process (e.g., LEARN, PLEASED, Guest Response, LEAP) to resolve issues, delight, and build trust.
  • Welcome and acknowledge each guest with a smile, eye contact, and a friendly verbal greeting, using the guest's name when possible.
  • Thank guests with genuine appreciation and provide a fond farewell.
  • Engage guests in conversation regarding their stay, property services, and area attractions/offerings.
  • Communication
  • Speak to guests and co-workers using clear, appropriate and professional language.
  • Answer telephones using appropriate etiquette including answering the phone within 3 rings, answering with a smile in one's voice, using the callers' name, transferring calls to appropriate person/department, requesting permission before placing the caller on hold, taking and relaying messages, and allowing the caller to end the call.
  • Prepare and review written documents (e.g., daily logs, business letters, memoranda, reports), including proofreading and editing written information to ensure accuracy and completeness.
  • Talk with and listen to other employees to effectively exchange information.
  • Working with Others
  • Support all co-workers and treat them with dignity and respect.
  • Develop and maintain positive and productive working relationships with other employees and departments.
  • Partner with and assist others to promote an environment of teamwork and achieve common goals.

Responsibilities

  • Ensure consistent brand representation throughout the hotel and all marketing channels.
  • Develop, manage, and update all marketing collateral including brochures, menus, signage, and sales tools.
  • Collaborate with internal teams and external partners to produce high-quality materials that support revenue generation.
  • Create and maintain engaging social media campaigns across platforms (Instagram, Facebook, LinkedIn, etc.).
  • Develop content calendars and produce compelling visuals and copy that reflect the hotel’s luxury positioning.
  • Monitor performance metrics and adjust strategies to optimize engagement and reach.
  • Support the sales team with tailored marketing assets for rooms, meetings & events, and F&B.
  • Ensure accurate and appealing representation of the hotel on Marriott.com, HWS (Hotel Website System), and third-party platforms.
  • Work closely with revenue and e-commerce teams to align marketing efforts with business goals.
  • Learn and leverage Marriott’s marketing tools, programs, and systems to maximize visibility and campaign effectiveness.
  • Stay updated on brand guidelines, digital innovations, and marketing best practices within the Marriott network.
  • Actively promote the hotel’s offerings through targeted campaigns, partnerships, and local outreach.
  • Drive awareness and footfall to F&B outlets through seasonal promotions, influencer collaborations, and community engagement.
  • Support PR initiatives and media relations to enhance brand reputation.
  • Maintain confidentiality of proprietary materials and information.
  • Protect the privacy and security of guests and coworkers.
  • Follow company and department policies and procedures.
  • Ensure uniform, nametags, and personal appearance are clean, hygienic, professional and in compliance with company policies and procedures.
  • Perform other reasonable job duties as requested by Supervisors.
  • Executes and supports Marriott’s Customer Service Standards and hotel’s Brand Standards. Manage day-to-day activities of select social media channels.
  • Manages successful performance by increasing revenues, controlling expenses, and providing a return on investment for the hotel.
  • Provide day-to-day support on select social media channels.
  • Research and image sourcing and creating of social media creative content.
  • Help distribute and optimize marketing content, promotions, offers and deals across all relevant platforms.
  • Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support.
  • Establish a positive online presence for the hotel(s) by integrating property-specific and brand messaging in a compelling and valuable way for participants.
  • Provide day-to-day analysis of data from listening and CMS tools.
  • Create and manage reporting, profile moderation, outreach activities, etc.
  • Develop relationships with clients/partners and working closely with them to learn their business and communication needs.
  • Research social media opportunities for all market segments: business transient, leisure, group catering and food and beverage.
  • Assist with development and pull-through of marketing brand strategy and overarching reports.
  • Keep apprised of all relevant client, industry and market developments.
  • Verify marketing communications support regional, market, and hotel business objectives and goals.
  • Support execution and fulfillment of projects as outlined on marketing communications plans.
  • Verify adherence to Corporate Advertising and Marketing Communications standards, brand standards, and format guidelines.
  • Develop strong working relationships with outside vendors to verify quality, cost effective creative executions.
  • Verify marketing information provided to the properties is accurate, complete, timely, and enables hotels to meet or exceed guest expectations.
  • Comply with quality assurance expectations and standards.
  • Use computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
  • Address guests' service needs in a professional, positive, and timely manner.
  • Anticipate guests' service needs, including asking questions of guests to better understand their needs and watching/listening to guest preferences and acting on them whenever possible.
  • Actively listen and respond positively to guest questions, concerns, and requests using brand or property specific process (e.g., LEARN, PLEASED, Guest Response, LEAP) to resolve issues, delight, and build trust.
  • Welcome and acknowledge each guest with a smile, eye contact, and a friendly verbal greeting, using the guest's name when possible.
  • Thank guests with genuine appreciation and provide a fond farewell.
  • Engage guests in conversation regarding their stay, property services, and area attractions/offerings.
  • Speak to guests and co-workers using clear, appropriate and professional language.
  • Answer telephones using appropriate etiquette including answering the phone within 3 rings, answering with a smile in one's voice, using the callers' name, transferring calls to appropriate person/department, requesting permission before placing the caller on hold, taking and relaying messages, and allowing the caller to end the call.
  • Prepare and review written documents (e.g., daily logs, business letters, memoranda, reports), including proofreading and editing written information to ensure accuracy and completeness.
  • Talk with and listen to other employees to effectively exchange information.
  • Support all co-workers and treat them with dignity and respect.
  • Develop and maintain positive and productive working relationships with other employees and departments.
  • Partner with and assist others to promote an environment of teamwork and achieve common goals.

FAQs

What is the job title for this position?

The job title for this position is Marketing Executive.

Where is the location of the job?

The job is located at The Park Tower Knightsbridge Luxury Collection Hotel in London, England.

Is this position full-time or part-time?

This position is full-time.

Is this a management or non-management position?

This is a non-management position.

What are the primary responsibilities of the Marketing Executive?

The primary responsibilities include brand activation and collateral management, digital marketing and content creation, sales enablement and visibility, integration with Marriott's digital ecosystem, and execution of promotional strategies.

What skills are required for this role?

The ideal candidate should be digitally savvy, skilled in storytelling through visual and written content, and passionate about hospitality.

Will the Marketing Executive be responsible for social media campaigns?

Yes, the Marketing Executive will create and maintain engaging social media campaigns across various platforms.

What marketing tools and programs will the Marketing Executive need to learn?

The Marketing Executive will need to learn Marriott’s marketing tools, programs, and systems to maximize visibility and campaign effectiveness.

Are there any specific policies or procedures the Marketing Executive must follow?

Yes, the Marketing Executive must maintain confidentiality of proprietary materials, protect privacy and security, and adhere to company and departmental policies and procedures.

Is the company committed to diversity and inclusion?

Yes, Marriott International is dedicated to being an equal opportunity employer and actively fosters an environment where the unique backgrounds of associates are valued and celebrated.

What is the focus of The Luxury Collection Hotels & Resorts?

The Luxury Collection focuses on offering authentic experiences that evoke lasting memories, with a rich blend of culture and heritage from its iconic properties.

Travel & Leisure
Industry
10,001+
Employees
1927
Founded Year

Mission & Purpose

Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 8,300 properties under 30 leading brands spanning 138 countries and territories. Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott. Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws. Community Guidelines: We reserve the right to remove without any notice content that we determine in our sole discretion is offensive or illegal, contains personally identifiable information, trademarks or copyrights belonging to a third party, advertises a third party’s products or services, or is otherwise inappropriate. Application Tips: We encourage job seekers to protect themselves from email and recruiting scams. Please note: 1) We do not accept applications via email or fax; 2) We never ask for money as part of the application process; 3) We only contact job applicants from approved email domains.

Benefits

  • Travel Perks & Benefits

    We encourage you to explore the world around you, so we offer generous hotel and food discounts at thousands of our global properties. What a way to travel! We look after our associates, which is why we also have a comprehensive and competitive benefits program.

  • Recognition & Rewards

    Marriott recognizes success and commitment. We honor and encourage leadership and exceptional service. We also give bonuses for successful referrals and we reward long service. We believe hard work should be acknowledged.

  • Growth Opportunities

    Marriott believes in a career that flourishes with you. We also believe that wider experiences often provide a more enriching experience. We offer professional development, mentoring and training to help you get to where you want to go.