Marketing Executive - EMEA

abrdn

Aug 19, 2024

Applications are closed

Job
Full-time
Junior & Mid Level
Milan

Requirements

A marketing professional with early-stage experience working as part of an EMEA marketing team
Multi-lingual skills are desirable, with fluent English essential for the role, and another European language spoken fluently
Digital, marketing automation, and social media knowledge
Project management, organisational and scheduling skills
Experience in the delivery of multi-channel marketing campaigns, both online and offline
Experience working alongside Distribution and developing collaborative take-to-market and conversion plans

Responsibilities

Marketing Campaigns & Coordination:
Support the delivery of take-to-market plans by proposition and client segment to scope, budget, and business/marketing objectives.
Create regular emails and communication, and coordinate the send-out across EMEA.
Organize webinars across EMEA, working on content, format, compliance approval, and execution.
Content & Social Media Management:
Supervise content for social promotion, both paid and organic, throughout EMEA or selected countries.
Coordinate multi-language EMEA campaigns and ongoing promotions, working with individual countries and the digital team.
Event Management:
Support the coordination of Pan-European events.
Supervise and support local events and webinars, including creating and sending invitations, coordinating with locations, and executing events.
Provide support for events across the EMEA team, including coordinating speakers, managing fund information with third-party suppliers, and providing physical support on the day of events.
Budget & Supplier Management:
Supervise the central budget and manage orders with suppliers and invoicing.
Request and supervise the translations workflow for the entire team.
Project Management:
Deliver small to medium-sized marketing initiatives and projects, adopting standards and processes, and embedding best practices within campaigns and activities.
Clearly detail project steps required to deliver initiatives within the overarching Marketing plan, track progress, and report on progress and issues requiring management action.

FAQs

What is the main purpose of the Marketing Executive role in the EMEA region?

The Marketing Executive will support the delivery of a wide-ranging set of marketing initiatives and plans focused on achieving commercial and brand outcomes for abrdn.

What type of experience is required for the Marketing Executive position?

The ideal candidate should have early-stage experience working as part of an EMEA marketing team.

Are multilingual skills necessary for this role?

Yes, multilingual skills are desirable, with fluent English essential and proficiency in another European language required.

What are the primary responsibilities of the Marketing Executive?

Key responsibilities include supporting marketing campaigns, coordinating content and social media management, managing events, overseeing budget and supplier management, and project management.

What skills are highlighted as important for the Marketing Executive role?

Important skills include digital marketing knowledge, marketing automation, social media expertise, project management, organizational skills, and experience with multi-channel marketing campaigns.

How does abrdn promote an inclusive working environment?

abrdn fosters an inclusive culture where diverse perspectives are valued and committed to providing a workplace free from discrimination, supporting various forms of difference, including disability.

Is prior experience in investment marketing required?

While experience in investment marketing would be beneficial, the primary requirement is early-stage experience in an EMEA marketing team.

What kind of events will the Marketing Executive help organize?

The Marketing Executive will support the coordination of Pan-European events, local webinars, and other marketing events within the EMEA region.

What is the approach to working at abrdn?

abrdn has adopted a blended working approach that combines face-to-face collaboration with the flexibility of working from home.

How do I notify abrdn about a disability when applying?

If you have a disability and would like to apply under the Disability Confident Scheme, you can inform us by completing the relevant section in the candidate questionnaire.

abrdn

Finance

Industry

5001-10,000

Employees

Mission & Purpose

At abrdn, we empower our clients to plan, save and invest for their futures. We structure our business into three areas – and together they reflect our focus on enabling our clients to be better investors:Investments: We work with clients to create solutions across markets, asset classes and investment strategies – combining our global network of investment professionals with research, data and technology. Adviser: We offer market-leading platform technology and tools that enable UK wealth managers and financial advisers to look after the diverse needs of their clients. Personal: We help people throughout the UK plan for their financial futures – through our financial planning business, our digital direct-to-consumer services and discretionary fund management services. Through the expertise, insight and innovation of our team, we aim to help clients create more ways for money to make an impact. We set our sights on giving them more confidence to achieve their goals, and more clarity about what they need next. And we focus on delivering outcomes that are more than just financial – by investing sustainably to build a better world. We’re a global business. We manage and administer £532 billion of assets for our clients, and we have over 1 million shareholders. (Figures as at 30 June 2021)Capital at Risk.