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Marketing Officer (B04-07152)

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UCL

8d ago

  • Job
    Full-time
    Junior & Mid Level
  • Customer Relations
    Marketing
  • London

AI generated summary

  • You should have experience in marketing support, knowledge of digital channels, and skills in creating engaging content. Attention to detail and strong organization are essential.
  • You will support marketing activities, create content, manage digital channels, assist events, and collaborate with academic departments to attract global applicants.

Requirements

  • The ideal candidate will have experience supporting marketing activities or campaigns, with a good understanding of digital channels such as websites, social media, email and events. They will be confident in creating and editing clear, engaging content for different audiences, with strong attention to detail and organisational skills.

Responsibilities

  • The Marketing Officer will support the delivery of marketing activities to attract a global pipeline of applicants to the Bartlett's portfolio of courses, as part of the Bartlett Marketing and Communications team.
  • They will play a key role in implementing an integrated marketing plan across digital channels, including websites, social media, paid media and email marketing, and in creating an engaging experience for prospective students on their journey to study at the Bartlett.
  • They will support the creation of engaging marketing content and campaigns, work with student ambassadors to develop authentic content, contribute to prospectus and CRM communications, and support the delivery of events such as Open Days and offer holder activity.
  • This role offers the opportunity to contribute to a wide range of marketing activity within a global faculty, gaining experience across campaigns, content, events and data-driven performance tracking.
  • The role will support a cluster of academic departments within the UCL Bartlett Faculty of the Built Environment, working closely with academic leads and developing in-depth knowledge of each department's education portfolio.

FAQs

What is the main purpose of the Marketing Officer role?

The main purpose of the Marketing Officer role is to support the delivery of marketing activities that attract a global pipeline of applicants to the Bartlett's portfolio of courses, implementing an integrated marketing plan across various digital channels.

What qualifications or experience are preferred for this role?

The ideal candidate will have experience supporting marketing activities or campaigns, a good understanding of digital channels such as websites, social media, and email, and be confident in creating and editing clear, engaging content for different audiences.

Will the Marketing Officer work with student ambassadors?

Yes, the Marketing Officer will work with student ambassadors to develop authentic content for marketing initiatives.

What kind of events will the Marketing Officer support?

The Marketing Officer will support the delivery of events such as Open Days and offer holder activities.

How many days of holiday do employees receive?

Employees receive a total of 41 days holiday, which includes 27 days of annual leave, 8 bank holidays, and 6 closure days.

Is there an option to purchase additional annual leave?

Yes, there is an additional 5 days' annual leave purchase scheme available.

What benefits do employees receive for family leave?

Employees are offered enhanced maternity, paternity, and adoption pay.

Is there a commitment to equality and diversity in the workplace?

Yes, UCL is committed to equality of opportunity and fostering a diverse and inclusive community, encouraging applications from underrepresented groups.

Who can I contact for an informal discussion about the role?

You can contact Maija Powell, the Senior Marketing Manager, for an informal discussion about the role.

Will the Marketing Officer be involved in data-driven performance tracking?

Yes, the role will involve contributing to data-driven performance tracking of marketing activities.

Education
Industry
10,001+
Employees
1826
Founded Year

Mission & Purpose

UCL is London’s leading multidisciplinary university, with a community of approximately 50,000 students and staff. Founded in 1826 in the heart of London, UCL was the first university in England to welcome students of any religion, and the first to welcome women on equal terms with men. We are a research-intensive university and a member of the UK’s Russell Group. We are a diverse community with staff from across the world, and are the only university to hold both a Silver Athena SWAN award and a Race Equality Charter Bronze Award. Join us to transform how the world is understood, how knowledge is created and shared and the way that global problems are solved.