Logo of Huzzle

Marketing Strategy Specialist

image

Harrods

Yesterday

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
    Business, Operations & Strategy
  • London

AI generated summary

  • You need proven experience in luxury retail marketing strategy, strong analytical and presentation skills, and the ability to manage multiple projects in a fast-paced environment.
  • You will conduct market research, analyze competitors, develop data-driven strategies, provide actionable insights, collaborate across teams, and report on campaign effectiveness.

Requirements

  • You will have:
  • Proven experience in marketing strategy, business development, or insights within a luxury or retail environment.
  • Strong analytical and presentation skills, with the ability to communicate insights effectively.
  • Experience managing multiple projects and priorities in a fast-paced, cross-functional setting.

Responsibilities

  • Conducting market research and competitor analysis to identify trends, customer preferences, and growth opportunities.
  • Supporting the development and implementation of data-led strategic plans to strengthen Harrods’ international marketing proposition.
  • Translating insights into actionable recommendations that inform marketing and business development strategies.
  • Partnering with teams across the Brand Experience and Strategy & Business Development divisions to align initiatives with broader company goals.
  • Producing reports and analysis to measure the effectiveness of international campaigns and inform future investment decisions.

FAQs

What is the role of a Marketing Strategy Specialist at Harrods?

The Marketing Strategy Specialist helps shape and deliver strategic initiatives that strengthen Harrods’ presence in key international markets by identifying market opportunities, analysing customer insights, and supporting data-led decisions.

What are the key responsibilities of the Marketing Strategy Specialist?

Key responsibilities include conducting market research and competitor analysis, supporting data-led strategic plans, translating insights into actionable recommendations, partnering with cross-functional teams, and producing reports to measure campaign effectiveness.

What is the work arrangement for this position?

The position follows a hybrid working policy, allowing colleagues to work from home part of the week, with a minimum of three days on-site, depending on business needs.

What qualifications are required for the Marketing Strategy Specialist role?

Candidates should have proven experience in marketing strategy, business development, or insights within a luxury or retail environment, strong analytical and presentation skills, and the ability to manage multiple projects in a fast-paced setting.

Is experience in the luxury retail sector necessary for this role?

Yes, experience in marketing strategy, business development, or insights within a luxury or retail environment is preferred.

How important is data analysis in this role?

Data analysis is crucial, as the role involves using insights to inform strategic decisions and enhance marketing initiatives.

Will the Marketing Strategy Specialist work with senior stakeholders?

Yes, the role requires confidence in working with senior stakeholders and influencing decisions.

Does Harrods support personal and professional growth for employees?

Yes, Harrods provides abundant opportunities and support to build an exceptional career across various specialisms within the business.

What is Harrods’ approach to diversity in hiring?

Harrods celebrates and invites applications from all cultures, backgrounds, tastes, and experiences, encouraging individuals from all walks of life to apply.

Where can I find more information about life at Harrods?

You can search #TogetherHarrods on LinkedIn or follow Harrods on Instagram @togetherharrods for more insights.

Uniquely You Together Harrods

Retail & Consumer Goods
Industry
1001-5000
Employees
1849
Founded Year

Mission & Purpose

Harrods is a renowned luxury department store based in the United Kingdom. The company is synonymous with offering a diverse range of high-end products, including fashion, beauty, home goods, and gourmet food. Harrods' ultimate goal is to be a premier destination for luxury shopping, providing customers with an unparalleled retail experience marked by exclusivity, quality, and sophistication. Their purpose revolves around curating a selection of the finest and most prestigious brands from around the world, creating an opulent environment for customers to indulge in luxury retail. Through their iconic store and online platform, Harrods aims to showcase and make accessible the epitome of luxury goods, catering to the discerning tastes of their clientele.