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Online Sales Manager - Wholesale

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Michael Kors

1mo ago

  • Job
    Full-time
    Senior Level
  • Sales & Business Development
    Marketing
  • London
  • Quick Apply

AI generated summary

  • You need 5+ years in online wholesale or e-commerce, strong knowledge of the European market, proven sales growth success, excellent analytical skills, and fluent English; other languages are a plus.
  • You will lead a team, drive online wholesale strategy, manage key accounts, analyze sales data, collaborate cross-functionally, and ensure brand consistency and performance excellence.

Requirements

  • Minimum 5 years’ experience in online wholesale, digital account management, or e-commerce (fashion/luxury experience preferred).
  • Deep understanding of the European digital wholesale market and marketing landscape.
  • Proven success managing large e-tailers and driving online sales growth.
  • Strong commercial acumen with excellent analytical skills; proficiency in Excel required.
  • Exceptional communication, leadership, and relationship-building abilities, with a track record of influencing stakeholders at all levels.
  • Highly organised, with the ability to manage multiple priorities in a dynamic environment.
  • Fluent in English; additional European languages are a plus.

Responsibilities

  • Lead and mentor a team, setting clear objectives and fostering a high-performance culture.
  • Act as a strategic partner to senior leadership, shaping the long-term growth plan for EU online wholesale.
  • Represent the channel internally, leading business reviews and strategic updates with stakeholders.
  • Set the strategic framework for managing and growing key EU online wholesale accounts ensuring consistency in approach and commercial excellence across the team.
  • Provide guidance and oversight on market buys, inventory planning, budget forecasting, and operations, ensuring cross-functional alignment and timely execution.
  • Lead high-level negotiations on commercial terms and marketing investments, empowering the team to follow through with confidence and clarity.
  • Set the standard for performance management, establishing clear KPIs and best practices for analysing sales and trading performance across all partner accounts.
  • Guide the team in using sales data, market trends, and stock performance to influence in-season trading decisions and future buy strategies.
  • Define product strategies in collaboration with merchandising to maximise divisional growth opportunities, ensuring assortments are tailored to each partner’s customer profile, commercial targets, and performance trends.
  • Partner with the Marketing team to shape strategies that drive traffic, visibility, and conversion across partner platforms through both brand and performance marketing initiatives.
  • Set the standard for cross-functional collaboration, ensuring marketing activity is strategically aligned with sell-through objectives and broader commercial goals.
  • Lead efforts to ensure a consistent, premium brand experience across all digital touchpoints, aligning messaging and merchandising with broader business priorities.
  • Lead the collaboration with the Planning team on seasonal forecasting and budget planning, ensuring alignment with overall commercial objectives and growth targets.
  • Drive proactive problem-solving and continuous improvements in forecasting accuracy and operational execution.
  • Lead collaboration with internal departments including Planning, Marketing, Merchandising, Logistics, Customer Service, and Finance to drive channel success.
  • Collaborate with global counterparts across EU Ecommerce and US Wholesale teams to align strategy and share best practices.

FAQs

What is the role of the Online Sales Manager - Wholesale at Michael Kors?

The Online Sales Manager - Wholesale is responsible for leading and growing the EU digital wholesale channel, overseeing a team, managing strategic relationships with top online partners, and shaping commercial strategy to drive revenue and profit growth.

What qualifications are required for this position?

A minimum of 5 years’ experience in online wholesale, digital account management, or e-commerce, preferably in the fashion/luxury sector, with a deep understanding of the European digital wholesale market and strong commercial acumen.

Is experience in the fashion industry required?

Yes, experience in the fashion or luxury sector is preferred for this role.

What skills are emphasized for this position?

Key skills include strong analytical abilities, excellent communication and leadership skills, relationship-building capabilities, and a deep understanding of the digital marketing landscape.

Will the Online Sales Manager - Wholesale lead a team?

Yes, the role involves leading and mentoring a team, setting clear objectives, and fostering a high-performance culture.

What types of accounts will the Online Sales Manager be managing?

The manager will set strategic frameworks for managing and growing key EU online wholesale accounts.

Are there opportunities for professional development with Michael Kors?

Yes, Michael Kors offers internal mobility across Capri Brands, as well as various programs to support employee growth and well-being.

What benefits does Michael Kors provide to employees?

Employees can enjoy perks including cross-brand discounts, paid parental leave, a generous holiday schedule, health and life insurance, and wellness programs.

Is knowledge of additional European languages beneficial for this role?

Yes, being fluent in additional European languages is considered a plus for this position.

How does Michael Kors support employee well-being?

The company has a Thrive Wellness Program, LifeWorks Employee Assistance Program, and a #FeelGreat program with pillars focusing on connected communities, responsible futures, and meaningful experiences.

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Michael Kors

#TeamKors #KorsCareers

Fashion & Arts
Industry
10,001+
Employees
1981
Founded Year

Mission & Purpose

Michael Kors is a world-renowned, award-winning designer of luxury accessories and ready-to-wear. His namesake company, established in 1981, currently produces a range of products under Michael Kors Collection, MICHAEL Michael Kors, and Michael Kors Mens, including accessories, ready-to-wear, footwear, wearable technology, watches, jewelry, and a full line of fragrance products. Michael Kors stores are operated in the most prestigious cities in the world, including New York, Los Angeles, Chicago, London, Milan, Paris, Munich, Dubai, Seoul, Tokyo, Hong Kong, Shanghai, and Rio de Janeiro. In addition, Michael Kors operates digital flagships across North America, Europe, and Asia, offering customers a seamless omnichannel experience. At the center of it all, is a designer who has created an enduring and iconic luxury lifestyle empire with a distinctive point of view and global reach. Michael Kors has a sharp focus on providing his customers with accessories and clothes that are consistently polished, chic, relaxed, and glamorous. Kors has also been the recipient of numerous industry awards and accolades within the fashion industry, been honored for his philanthropy, and earned the respect and affection of millions. The fashion designer also focuses on giving back. For more than 25 years he has been a passionate supporter of God’s Love We Deliver, a New York-based non-profit organization that cooks and delivers nutritious meals to people living with serious illnesses in and around New York City. Continuing his philanthropic efforts, in 2013 Michael Kors launched “Watch Hunger Stop,” partnering with the United Nations World Food Programme (WFP) to help fight world hunger. Proceeds from annual special-edition products, as well as from other targeted initiatives, help provide food to children through WFP’s school meals program. To date, Michael Kors has helped WFP deliver over twenty five million meals (and counting) to hungry children.

Benefits

  • Health

    Medical, vision and dental insurance. Short- and long-term disability

  • Time Away

    Competitive time off, including vacation, personal and sick days. Paid parental leave.

  • Growth & Wellness

    Classroom and online learning opportunities for professional and leadership development. Employee wellness initiatives.

  • Financial Planning

    Health and commuter spending accounts. Life insurance.