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Performance Specialist - Social

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dentsu

Nov 1, 2024

  • Job
    Full-time
    Mid Level
  • Marketing
  • Cape Town
  • Quick Apply

AI generated summary

  • You will implement and optimize campaigns, analyze data, report results, manage budgets, ensure best practices, and collaborate with teams and vendors to drive performance and innovation.
  • You will manage, optimize, and report on client campaigns, track budgets, conduct data analysis, and contribute to strategy and knowledge-sharing within the team.

Requirements

  • Provides day to day implementation, optimisation and upload of client campaigns through direct input
  • Proactively reviews and manages client data to ensure optimal performance on all campaigns
  • Tracks and reports on campaign results, gathers data analysis and participates in weekly calls
  • Generates campaign reports and is responsible for pacing, QA and trafficking
  • Provide initial insights on campaign trends to the rest of the team
  • Be included in meetings with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
  • Contributes towards overall Digital recommendations in line with Dentsu performance and client objectives
  • Ensures best practice and innovation in all Paid activities
  • Research solutions and make recommendations to all relevant teams regarding digital innovation
  • Ensures best practice, consistency and innovation in all Performance activities
  • Contributes to knowledge-sharing across teams and engages in cross-channel strategic planning
  • Plans accounts and growth opportunities, working closely with the team
  • Day to Day management and financial health of the account needs to be managed within your DP team
  • Managing expectations with your team lead
  • Day to day administration – meeting minutes, agendas and timing plans
  • Deadline driven
  • Attention to detail
  • Attending status /other meetings with media brands
  • Manage overspend and underspend – Track monthly across all clients
  • Budget trackers to be updated on a daily basis

Responsibilities

  • Provides day to day implementation, optimisation and upload of client campaigns through direct input
  • Proactively reviews and manages client data to ensure optimal performance on all campaigns
  • Tracks and reports on campaign results, gathers data analysis and participates in weekly calls
  • Generates campaign reports and is responsible for pacing, QA and trafficking
  • Provide initial insights on campaign trends to the rest of the team
  • Be included in meetings with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
  • Contributes towards overall Digital recommendations in line with Dentsu performance and client objectives
  • Ensures best practice and innovation in all Paid activities
  • Research solutions and make recommendations to all relevant teams regarding digital innovation
  • Ensures best practice, consistency and innovation in all Performance activities
  • Contributes to knowledge-sharing across teams and engages in cross-channel strategic planning
  • Plans accounts and growth opportunities, working closely with the team
  • Day to Day management and financial health of the account needs to be managed within your DP team
  • Managing expectations with your team lead
  • Day to day administration – meeting minutes, agendas and timing plans
  • Deadline driven
  • Attention to detail
  • Attending status /other meetings with media brands
  • Manage overspend and underspend – Track monthly across all clients
  • Budget trackers to be updated on a daily basis

FAQs

What is the primary purpose of the Performance Specialist - Social role?

The primary purpose of this role is to implement and execute Paid Social and Search campaigns, in line with the agreed strategy, to maintain, develop, and exceed client performance targets.

What are the key responsibilities of the Performance Specialist - Social?

Key responsibilities include day-to-day implementation and optimisation of client campaigns, managing client data for optimal performance, tracking and reporting on campaign results, generating campaign reports, providing insights on trends, participating in vendor meetings, contributing to digital recommendations, ensuring best practices, and engaging in cross-channel strategic planning.

What skills are important for this position?

Important skills include attention to detail, strong organisational abilities to manage deadlines, analytical skills for data analysis, and effective communication for client service and collaboration with team members.

Where is this position located?

This position is located in Cape Town.

Is this a full-time or part-time position?

This is a full-time position.

What type of contract is being offered for this role?

The contract type being offered is permanent.

Does the role involve financial management?

Yes, the role involves managing the financial health of client accounts, overseeing overspend and underspend, and updating budget trackers on a daily basis.

Will I need to attend client meetings or status updates?

Yes, attendance in status and other meetings with media brands is required.

Are there opportunities for professional development in this role?

Yes, the role includes opportunities for knowledge-sharing across teams and participation in meetings with vendors and third-party representatives to build knowledge of new features and betas.

What are the expectations regarding client service in this position?

The role requires day-to-day management of client accounts, managing team expectations, and ensuring administrative tasks such as meeting minutes and agendas are completed efficiently.

Marketing & Advertising
Industry
10,001+
Employees

Mission & Purpose

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.