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Product Manager, Ads Platform - Demand Integrations

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Netflix

Nov 20

Applications are closed

  • Job
    Full-time
    Senior Level
  • Marketing
    Product
  • New York

Requirements

  • 8+ years of Product Management experience successfully executing a roadmap and launching products within the digital advertising ecosystem.
  • Strong technical understanding of the Programmatic ecosystem, including DSPs, ad servers, SSPs, and digital marketing platforms.
  • Familiarity with IAB standards and specifications, such as OpenRTB, VAST, AdCOM, or ads.txt.
  • Demonstrated ability to build products that scale globally while considering regional and local market needs.
  • Strong knowledge of the campaign lifecycle from planning, activation, measurement, and billing.
  • Proven experience building API-driven products for third-party usage; experience with MCP servers is a plus.
  • Developed business cases to pursue growth in new markets, verticals, or product segments.
  • Collaborated with data science and/or customer insights teams to make product strategy and roadmap decisions.
  • Collaborated with third-party partnership, product, technology, and business development teams to jointly develop roadmaps and business plans.

Responsibilities

  • Define the strategy and drive the product roadmap, aligning with strategic priorities, cross-functional planning, and partner roadmaps.
  • Partner closely with sales, finance, strategy, engineering, third-party partners, and other product teams to deliver products and integrations that drive revenue and contribution margin growth.
  • Prioritize and manage the product roadmap based on identified market, segment, and partnership opportunities.
  • Launch AI-native capabilities to simplify the way buyers launch campaigns with Netflix using automated and agentic interactions with our ad stack.
  • Identify needs and influence product roadmaps internally to build capabilities in support of new demand integrations and growth opportunities.
  • Develop joint engagement plans with identified partners to develop, pilot, and launch new demand integrations.

FAQs

What are the main responsibilities of the Product Manager for the Ads Platform?

The main responsibilities include defining the strategy and product roadmap for demand integration, partnering with various teams to deliver products, managing the product roadmap based on market opportunities, launching AI-native capabilities, and developing engagement plans for new demand integrations.

What qualifications are required for this position?

The position requires 8+ years of Product Management experience in the digital advertising ecosystem, a strong technical understanding of the programmatic ecosystem, familiarity with IAB standards, and proven experience with API-driven products, among other skills.

Is there flexibility in compensation for this role?

Yes, Netflix provides flexibility in how compensation is structured each year, allowing you to choose the balance between salary and stock options based on your preference.

What kind of experience is preferred for this role?

Preferred experience includes executing product roadmaps in digital advertising, developing business cases for new markets or products, collaborating with data science teams, and building products that scale globally.

How does Netflix approach diversity and inclusion in the workplace?

Netflix celebrates diversity and is committed to building stronger teams through inclusive practices. They do not discriminate based on race, gender, sexual orientation, or other characteristics, and they strive to provide meaningful interview experiences for all candidates.

What type of benefits does Netflix offer to employees?

Netflix offers comprehensive benefits including health plans, mental health support, a 401(k) retirement plan with employer match, stock option programs, paid time off, and family-forming benefits, among others.

Do I need to have experience with AI and automation in media buying for this role?

While not explicitly required, familiarity with AI-native capabilities and how they relate to media buying is essential, as the role involves launching features that simplify campaign management using automated interactions.

How can I request accommodations during the hiring process?

Candidates can request accommodations or adjustments for disabilities or any other reasons by reaching out to their recruiting partner.

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Netflix

Where you come to do the best work of your life. Follow @WeAreNetflix on Twitter, IG, Facebook, & Youtube for more

Entertainment & Media
Industry
10,001+
Employees
1997
Founded Year

Mission & Purpose

Netflix is a leading global streaming service that offers a vast library of movies, TV shows, and original content to subscribers. Their primary goal is to provide entertainment and storytelling that captivates and resonates with audiences worldwide, transcending borders and demographics. Netflix's fundamental objective is to be the premier destination for viewers seeking diverse and high-quality content, fostering a culture of binge-worthy narratives and pushing the boundaries of digital entertainment.