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Product Marketing Lead, Catalog

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Meta

3d ago

  • Job
    Full-time
    Expert Level
  • Marketing
    Product
  • London
    Remote

AI generated summary

  • You need 12+ years in tech/digital marketing, team leadership, product marketing experience, strong presentation skills, a BA/BS, and ideally a master’s degree, plus e-commerce/advertising tech experience.
  • You will lead a product marketing team, drive multi-year strategies, foster cross-functional relationships, execute go-to-market plans, and ensure customer insights guide product development.

Requirements

  • 12+ years professional experience in technology, advertising, digital marketing industry or in management consulting working with these verticals
  • Experience mentoring and leading a high-performing team
  • Product Marketing or Product Management experience in the web technology sector, with experience contributing at strategic, operational and tactical levels
  • Experience presenting to large groups/executives
  • Experience working collaboratively and cross-functionally with an array of internal and external teams
  • BA/BS degree or equivalent experience
  • Experience selecting, attracting, motivating, retaining, and developing team members
  • Experience illustrating high-accountability in a dynamic, rapidly changing workplace
  • Masters degree (MS/MBA)
  • Experience influencing and communicating cross-functionally and with management at all levels
  • Experience appraising the strengths and weaknesses of team members and building a high-performing team that complements each other to achieve outstanding results
  • Experience in e-commerce and/or advertising technology

Responsibilities

  • Lead, manage and grow a high-performing business product marketing team based in the UK
  • Drive multi-year product strategies at the portfolio level and shepherd product development across ideation, alpha, beta and launch, working with Product, Engineering, Marketing Communications, and other cross-functional partners to bring our products to market
  • Serve as a go-to contact with executive management of partner, product, sales, communications, and marketing organizations and independently develop relationships
  • Lead product and engineering teams to understand and build empathy for our global customers through market research, data, customer insights and stories, inspiring our teams to bring customers to the centre of every product and feature we launch
  • Partner with cross-functional team leaders to develop go-to-market plans globally and 'quarterback' launches to drive adoption of our advertising solutions
  • Effectively communicate across the organization and execute on priorities with agility to evolve with business needs

FAQs

What is the primary responsibility of the Product Marketing Lead, Catalog?

The primary responsibility is to support the Catalog Product area by leading a team of product marketers, developing portfolio-level product strategies, and driving product development from ideation to launch while ensuring effective go-to-market strategies.

What qualifications are needed for this position?

A minimum of 12 years of professional experience in technology, advertising, digital marketing, or management consulting, along with product marketing or product management experience in the web technology sector, and a BA/BS degree or equivalent experience are required.

Is experience in e-commerce or advertising technology preferred?

Yes, experience in e-commerce and/or advertising technology is preferred for this role.

Will the Product Marketing Lead need to work with other departments?

Yes, the role involves collaborating with product, engineering, marketing communications, and other cross-functional teams to bring products to market.

What skills are necessary for this role?

Strategic thinking, cross-functional leadership, analytical and communication skills, and the ability to lead and influence multiple concurrent projects in an environment with ambiguity are essential.

Is team leadership a component of this role?

Yes, the Product Marketing Lead will be responsible for leading and growing a high-performing business product marketing team.

What kind of experience should a candidate have in presenting?

Candidates should have experience presenting to large groups or executives.

Does this position involve customer research?

Yes, the role requires leading product and engineering teams to understand global customers through market research, data, and customer insights.

What is the company, Meta, focused on?

Meta builds technologies that help people connect, find communities, and grow businesses, moving beyond traditional digital experiences to immersive technologies like augmented and virtual reality.

What are some benefits offered by Meta?

In addition to base compensation, Meta offers various benefits, though specific details would be provided upon hiring.

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Meta

Technology
Industry
10,001+
Employees
2004
Founded Year

Mission & Purpose

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.