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Regional Marketing Manager

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Deliveroo

3mo ago

  • Job
    Full-time
    Mid Level
  • Sales & Business Development
    Marketing
  • London

AI generated summary

  • You should have 3-4 years in marketing, strong analytical skills, excellent communication, and project management abilities, with a self-starter attitude and a track record of delivering results.
  • You will develop marketing plans, lead campaigns, optimize ROI, collaborate with teams, analyze performance, leverage insights, and stay informed on market trends to drive growth.

Requirements

  • 3-4 years experience in Marketing or Commercially working with value / promotional campaigns
  • Preferred Bachelor’s degree in Marketing, Business, or a related field
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Experience presenting ideas and recommendations to senior leadership to gain buy in
  • You’re both analytical & commercial and you enjoy interpreting data to develop insight/consumer-led marketing strategy. Comfortable with analytical tools like excel.
  • You have strong interpersonal skills and can manage multiple cross-departmental stakeholders; confident communicating at all levels
  • Ability to adapt and manage multiple projects simultaneously.
  • Strong problem-solving skills and a proactive approach to identifying opportunities for improvement.
  • You have a self-starter attitude and you’re able to thrive in a fast-paced matrixed organisation with constant change.
  • You have a proven track record in making things happen - delivering results quickly and efficiently.

Responsibilities

  • Develop and own commercial marketing plans and campaign strategies that drive partner and business growth
  • Translate business priorities into actionable marketing initiatives that are insight-driven, customer-centric, and results-oriented.
  • Lead integrated go-to-market planning, coordinating across local and central marketing teams to ensure alignment and excellence in execution.
  • Lead the planning and delivery of value-focused campaigns (e.g., promotional, seasonal, and category growth) to increase customer frequency and partner performance.
  • Continuously optimise campaign ROI through post-campaign analysis, learnings, and strategic iteration.
  • Work closely with Commercial, Finance, Data Science, Product, and Global Marketing teams to build business-aligned marketing initiatives.
  • Leverage customer and partner insights to inform marketing strategy and campaign design.
  • Own regular performance reporting and stakeholder updates, identifying trends, opportunities, and areas for growth.
  • Drive a culture of continuous improvement through structured testing, learning, and refinement.
  • Stay up-to-date with market and competitor activity, using insights to inform promotional strategy and differentiation.
  • Use external benchmarking to challenge and elevate our marketing approach.

FAQs

What is the main focus of the Regional Marketing Manager role?

The main focus of the Regional Marketing Manager role is to drive measurable business growth for both Deliveroo and its partners through strategic marketing planning and execution, particularly in expansion plans into new areas.

What are the key responsibilities of the Regional Marketing Manager?

Key responsibilities include developing commercial marketing plans, leading integrated go-to-market planning, delivering value-focused campaigns, optimizing campaign ROI, collaborating with various teams, and reporting on performance while driving a culture of continuous improvement.

What qualifications are required for this position?

The position requires 3-4 years of experience in Marketing or commercially-focused value/promotional campaigns, a preferred Bachelor's degree in Marketing, Business, or a related field, and strong communication, analytical, and problem-solving skills.

Will I need to work with cross-functional teams?

Yes, the role requires excellent collaboration skills to work effectively with cross-functional teams across Commercial, Finance, Data Science, Product, and Global Marketing.

Is experience with data analysis important for this position?

Yes, comfort with analytical tools like Excel and the ability to interpret data to develop insights and consumer-led marketing strategies are essential.

What is the company culture like at Deliveroo?

The company culture at Deliveroo values autonomy, ownership, and fast-paced innovation, while also being committed to diversity, equity, and inclusion in all aspects of the workplace.

Are there opportunities for professional development?

Yes, Deliveroo encourages a test-and-learn mindset and continuous improvement, providing opportunities for employees to develop and refine their skills.

Does Deliveroo offer benefits for employee well-being?

Yes, Deliveroo offers various benefits including healthcare, well-being programs, parental leave, pensions, and generous annual leave allowances, among others, which differ by country.

How does Deliveroo ensure diversity within the workplace?

Deliveroo is committed to creating a diverse workplace that reflects the world we live in and includes individuals of varying backgrounds, with initiatives to support diversity, equity, and inclusion during the hiring process.

Will I need to present ideas to senior leadership?

Yes, the role involves presenting ideas and recommendations to senior leadership to gain buy-in for marketing initiatives.

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Deliveroo

We’re a food company, aiming to be the food company. Fancy joining that mission?

Retail & Consumer Goods
Industry
1001-5000
Employees
2013
Founded Year

Mission & Purpose

Deliveroo is an online food delivery platform that connects customers with a wide range of restaurants and food establishments. Through their website and mobile app, customers can browse menus, place orders, and have their favourite meals delivered directly to their doorstep. Deliveroo's ultimate mission is to provide convenient and efficient food delivery services, giving customers access to a diverse selection of cuisines from local restaurants. Their purpose is to support restaurants and food vendors by expanding their reach and customer base, enabling them to thrive in the digital age and compete in the increasingly competitive food delivery market. Deliveroo aims to enhance the overall dining experience for customers while helping restaurant partners grow their business and adapt to evolving consumer preferences.

Culture & Values

  • Live and Breathe our Marketplace

  • Play to Win

  • Celebrate Difference

  • Champion Big and Small Innovations

  • Obsess about Operational Excellence

  • Be Curious and Intellectually Honest