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Retail Category Manager - CPD

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L'Oréal

Yesterday

  • Job
    Full-time
    Mid Level
  • Sales & Business Development
    Marketing
  • London

AI generated summary

  • You have 3+ years in category management, strong analytical skills, commercial insight, excellent communication, a growth mindset, and a passion for skincare trends and shopper experience.
  • You will manage category strategies, analyze market trends, optimize product ranges, lead range reviews, advocate for shoppers, and utilize data tools to drive sales and insights.

Requirements

  • Category Management experience: You have 3+ years of experience in category management insight or customer facing roles.
  • Analytical & Insight-Driven: You possess strong analytical capabilities and can synthesise data from multiple sources to identify trends and draw meaningful conclusions. You have a keen eye for detail and can transform insights into compelling narratives that drive action.
  • Commercial Acumen: You possess a basic understanding of the retail landscape and the dynamics of the skincare market. You can translate data into actionable insights and develop strategies that drive tangible results.
  • Relationship Builder: You excel at building and nurturing relationships. Confident communicator with strong presentation skills and the ability to influence stakeholders at all levels.
  • Growth Mindset: You demonstrate curiosity to consistently learn, develop, and grow in your role and within the organisation.
  • Proactive & Results-Oriented: You have a proactive mindset and thrive in a fast-paced environment. You are highly organized, detail-oriented
  • Passion for Category: You are enthusiastic about staying ahead of industry trends, exploring new innovations, and delivering exceptional experiences for shoppers.

Responsibilities

  • Collaborative Category Development: Cultivate strong partnerships with our brick & mortar retail partners, fostering trust and open communication. You will be responsible for understanding their business objectives and crafting tailored strategies to expand the skincare category, while strategically positioning CPD brands for maximum growth.
  • Category Expertise & Insights: Build credibility as an expert in shopper insights and category trends, leveraging data to develop actionable recommendations and drive informed decision-making. You will analyse market data, identify growth opportunities, and develop compelling presentations.
  • Range Review Management: Lead the range review process, from internal alignment to external presentations. You will analyse assortment performance, identify potential gaps and opportunities, and recommend optimised product ranges tailored to each retailer's specific needs and target customers. You will also track and share results.
  • Project Management & Execution: Support in the development and implementation of impactful category initiatives that enhance the shopper experience and drive sales.
  • Shopper Advocacy: Become a champion for the shopper, continuously analysing their behaviour and motivations within the skincare category. You will share your insights across internal teams to influence marketing strategies, product development, and overall category planning.
  • Data-Driven Decision Making: Utilise your expertise in sales and shopper data tools (Nielsen Answers, IRI) to analyse performance, track key metrics, and measure the impact of category initiatives. You will identify trends, anticipate challenges, and adjust strategies to maximise results.

FAQs

What is the main responsibility of a Retail Category Manager at L’Oréal?

The main responsibility is to cultivate strong partnerships with retail partners, develop tailored strategies to expand the skincare category, and position CPD brands for maximum growth.

What qualifications are required for this position?

Candidates should have 3+ years of experience in category management or customer-facing roles, strong analytical capabilities, commercial acumen, and excellent relationship-building skills.

Is there an emphasis on data analysis in this role?

Yes, the role requires strong analytical skills to synthesize data from multiple sources, identify trends, and make data-driven recommendations for category initiatives.

What tools or data sources will be utilized in the role?

The candidate will utilize sales and shopper data tools such as Nielsen Answers and IRI to analyze performance and track key metrics.

Will training and development opportunities be provided?

Yes, L’Oréal offers access to incredible trainings and development opportunities to support employees in their career growth.

How many annual leave days are provided?

The position offers 25 days of annual leave, which increases after 3 years of service.

Is there a focus on diversity and inclusion at L’Oréal?

Yes, L’Oréal is committed to creating a diverse, equitable, and inclusive environment where all contributions are valued.

Is there health and wellbeing support available?

Yes, employees have access to health and wellbeing support, including private medical and dental insurance, mental health partnerships, and an employee assistance service.

What is the approach to category management in this role?

The approach includes building category expertise, managing range reviews, supporting impactful category initiatives, and becoming a champion for shopper insights.

Will there be opportunities for collaboration in this position?

Yes, the Retail Category Manager will nurture collaborative relationships with retail partners and the Senior Retail Category Manager.

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L'Oréal

Retail & Consumer Goods
Industry
10,001+
Employees
1909
Founded Year

Mission & Purpose

L'Oréal is a multinational beauty and cosmetics company that operates in various segments of the beauty industry, including skincare, haircare, makeup, and fragrance. They offer a wide range of beauty products and solutions through their diverse portfolio of brands. L'Oréal's ultimate mission is to provide innovative and superior beauty products that cater to the diverse needs and desires of individuals worldwide. Their purpose is to enhance people's lives through beauty, empowering individuals to express themselves, boost their confidence, and embrace their unique identities. L'Oréal aims to combine science, research, and creativity to deliver high-quality and sustainable beauty solutions that promote inclusivity, diversity, and self-expression. By continuously innovating and staying at the forefront of the industry, L'Oréal strives to shape the future of beauty and contribute to the well-being and self-esteem of consumers globally.