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Social Media Content Producer (London)

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Major League Baseball (MLB)

9d ago

  • Job
    Full-time
    Mid Level
  • Design
    Creative Arts & Fashion
  • London

AI generated summary

  • You need 3+ years in social media content creation, proficiency in Adobe Suite, knowledge of platform engagement, strong design skills, and a passion for sports and culture targeting Gen Z.
  • You will create daily graphics, adapt templates, produce light motion assets, curate cultural content, source media, and stay updated on social trends while supporting publishing and shoots.

Requirements

  • Minimum three years’ experience creating content for social platforms (brand, agency or media).
  • Strong proficiency in Adobe Photoshop; working knowledge of After Effects, Premiere Pro - additionally, mobile-first apps eg CapCut/Edits is an advantage.
  • Proven ability to design platform-native creative for Instagram, TikTok, Facebook and X with an understanding of what drives engagement across each platform.
  • Comfortable working within and adapting from brand guidelines.
  • Passion for sport and culture, with an instinct for what feels relevant to Gen Z and young European audiences.
  • Excellent organisational skills and ability to manage multiple deliverables.
  • Team player with a proactive, problem-solving attitude.

Responsibilities

  • Design and produce daily social-first graphics in Photoshop, including news headlines, game scores, player hero posts, match-ups, fan spotlights, cultural moments and other engagement-driving graphics
  • Adapt and localise creative templates from global and agency partners, maintaining brand integrity while injecting regional relevance.
  • Create light motion and video assets such as endboards, text overlays and basic edits for use on Reels, TikToks and highlight videos.
  • Support the development of creative briefs for external design agencies and help shape feedback and delivery.
  • Curate and create content around cultural verticals (food, fashion, music, travel, film) to engage new and existing fans.
  • Source and organise assets through MLB’s internal media systems and coordinate with global teams for content acquisition.
  • Stay on top of social trends, formats and sports culture to inform creative direction.
  • Assisting with channel publishing and short-form social shoots.

FAQs

What is the duration of the contract for the Social Media Content Producer position?

The contract is for 12 months, with the possibility of extension.

Is prior experience in baseball necessary for this role?

No, prior experience in baseball is not required, but candidates should be eager to learn and understand the sport.

What software skills are required for this position?

Strong proficiency in Adobe Photoshop is required, along with a working knowledge of After Effects, Premiere Pro, and mobile-first apps like CapCut/Edits as an advantage.

What kind of content will the Social Media Content Producer be responsible for creating?

The role involves designing and producing social-first graphics, adapting creative templates, creating motion and video assets, and curating content around cultural verticals.

What platforms should the candidate have experience with?

Candidates should have experience creating content for social platforms such as Instagram, TikTok, Facebook, and X (formerly Twitter).

What qualities are being sought in the ideal candidate?

The ideal candidate should have a passion for sport and culture, excellent organizational skills, a proactive problem-solving attitude, and the ability to design engaging content for Gen Z and young European audiences.

Will the candidate be required to collaborate with external agencies?

Yes, the candidate will support the development of creative briefs for external design agencies and provide feedback on their work.

Are there opportunities for professional growth within MLB?

Yes, MLB promotes a culture of growth, teamwork, and professionalism, providing opportunities for employees to take initiative and succeed in their roles.

What impact is the Social Media Content Producer expected to make?

The producer is expected to bring creative flair to MLB Europe’s social feeds, connect authentically with fans and new audiences, and help evolve MLB Europe’s visual identity across social platforms.

How should candidates apply for this position?

Candidates can apply by following the link provided in the job posting to submit their application.

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Major League Baseball (MLB)

https://www.mlb.com/careers/home

Entertainment & Media
Industry
1001-5000
Employees
1876
Founded Year

Mission & Purpose

Major League Baseball (MLB) is the most historic professional sports league in the United States and consists of 30 member clubs in the U.S. and Canada, representing the highest level of professional baseball. Led by Commissioner Robert D. Manfred, Jr., MLB remains committed to making an impact in the communities of the U.S., Canada and throughout the world, perpetuating the sport's larger role in society and permeating every facet of baseball's business, marketing, community relations and social responsibility endeavors. MLB currently features record levels of competitive balance, continues to expand its global reach through programming and content to fans all over the world, and registered records in games and minutes watched this season on MLB.TV. With the continued success of MLB Network and MLB digital platforms, MLB continues to find innovative ways for its fans to enjoy America's National Pastime and a truly global game.