FAQs
What is the primary focus of the Social Media Producer role at Amplify?
The primary focus is to ideate, produce, and deliver social-first content, particularly for TikTok and other platforms, that inspires and educates creators worldwide.
Is experience with TikTok required for this position?
Yes, a deep understanding of social platforms, especially TikTok, and what makes content relevant and shareable is necessary.
What type of content will the Social Media Producer be responsible for?
The producer will be responsible for creating innovative, social-first ideas, including shoots, copywriting, storyboarding, and crafting creator-led formats.
Will the Social Media Producer work with other teams?
Yes, the producer will collaborate directly with cross-functional TikTok teams and manage approvals with key stakeholders at both Amplify and TikTok.
What are some essential skills required for this position?
Essential skills include a high emotional intelligence, strong organizational abilities, attention to detail, and excellent communication skills.
What will be the geographical scope of content production?
The role involves organizing, managing, and producing shoots primarily across the East Coast, with the potential to handle projects in other markets as needed.
How will performance be evaluated in this role?
The Social Media Producer will track and analyze content performance, preparing reports and insights for TikTok and Amplify.
Is the role purely focused on creative tasks?
No, the role requires a mix of creative and production tasks, as well as logistical coordination, stakeholder management, and strategy development.
What qualities does Amplify value in a candidate for this role?
Amplify values ambition, creativity, collaboration, and a solutions-focused mindset in candidates.
What type of team environment can a new hire expect?
A new hire can expect to be part of a passionate team that values creativity, collaboration, and ambition, working at the heart of TikTok’s creator ecosystem.

