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Specialist II, Brand Marketing, Women's Lifestyle, London/West

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Nike

Nov 1, 2024

Applications are closed

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Marketing
  • London

Requirements

  • * First years of relevant experience in Fashion or Lifestyle industry
  • * Prior marketing experience within the UK&I market and a demonstrable understanding of the consumer, the city, and Nike's position within it
  • * A clear passion for and understanding of style, sneaker culture, and trends - and the role they play in the broader fashion landscape
  • * Strong knowledge of emerging trends, subcultures, and consumer behaviours - online and in real life
  • * An obsession with identifying upcoming platforms, people, moments/events and communities (digital & physical) that drive culture forward and are important to the lifestyle consumer
  • * A proven track record of translating consumer insights into a brand activation
  • * Possesses a strong creative spark and brings innovative ideas to the table
  • * Fully committed to working as a team until the job is done
  • * A desire to mix time in office with time in the city, to deepen a relationship with our consumers
  • * Ability to generate, foster, and manage external relationships
  • * Has a growth mindset and is keen to develop their career as a marketer

Responsibilities

  • Supporting the Women's Lifestyle Brand Marketing Manager in identifying the people & organisations that best align to our brand values and bring the lifestyle strategy to life. Then, managing these relationships in a robust yet sustainable manner
  • Coordinating with the Geography Women's Lifestyle Brand team in the Netherlands to support the amplification of key seasonal stories through on-the-ground executions. This can include - but is not limited to - pinnacle Nike brand executions. It can also come through our wholesale marketplace in the form of on-the-ground partner marketing executions
  • Supporting the identification & gathering of structured and continuous consumer insights, anchored in lifestyle, to allow us to better serve athletes on the ground in London and UK & Ireland - and feeding these insights back to EMEA/Global to help refine our longer-term strategy

FAQs

What is the primary focus of the Brand Marketing Specialist II role?

The primary focus is on Women's Lifestyle, building on-the-ground relationships to contribute to the wider lifestyle marketing strategy and deliver seasonal campaigns.

What key qualifications are required for this position?

A first year of relevant experience in the Fashion or Lifestyle industry, prior marketing experience within the UK&I market, and a strong understanding of style, sneaker culture, and trends are required.

Is this position open to remote work?

This role is not available for relocation, but it does involve mixing time in the office with time in the city.

What type of individual are we looking for?

We are looking for a talented individual with a passion for youth culture, style, sport, and creativity, who can uncover stories that inspire Gen Z/A and has a winning mindset.

When is the application deadline for this position?

The job posting will be closed on the 7th of November 2024.

Will feedback be provided after the application process?

Yes, feedback will be shared to all applications after the deadline, and shortlisted candidates will be informed as well.

What is the work culture like at NIKE, Inc.?

NIKE, Inc. offers a casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development.

Are there opportunities for career development in this role?

Yes, the brand is committed to helping employees grow, and a desire to develop one’s career as a marketer is key for this role.

Will this role involve collaboration with other teams?

Yes, the role involves cross-functional collaboration with key partners such as Sports Marketing, Brand Creative, SCI, and Consumer Insights.

What kind of benefits does NIKE, Inc. offer to its employees?

NIKE, Inc. offers a generous total rewards package that includes investments in transportation, financial health, and support to help employees achieve greatness both inside and outside of work.

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Nike

Retail & Consumer Goods
Industry
10,001+
Employees
1972
Founded Year

Mission & Purpose

Nike is a multinational corporation primarily engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. Their ultimate mission is to bring inspiration and innovation to every athlete in the world, where "if you have a body, you are an athlete." Nike's purpose is to create groundbreaking sport innovations, design products that help athletes of all levels reach their full potential, and promote an active and healthy lifestyle globally. Through their products and initiatives, Nike aims to empower athletes and inspire positive change in communities, fostering a culture of inclusivity, sustainability, and excellence in sports and beyond.

Benefits

  • Get Moving

    Whether you’re trying to move to a new city or just across one of NIKE’s campuses, we will help you get where you’re going — no matter the distance.

  • Fitness Fit For All

    Whether you’re just getting started or consider yourself a fitness pro, NIKE provides fitness opportunities and discounts for all levels and goals.

  • Financial Health

    NIKE offers competitive pay and robust retirement plans that meet you wherever you are in life and help you plan for future financial goals.

  • Health & Wellness

    NIKE’s got your back. With various life insurance and health care packages, we’ve got you covered.

  • Giving Back

    We believe in doing good on and off the field, which is why NIKE matches donations and rewards volunteer time to help you support the causes you are passionate about.