FAQs
What locations will the Store Manager be responsible for?
The Store Manager will primarily manage the store in Ludhiana and will need to travel to Jalandhar two to three times a week.
What is the main objective of the Store Manager role?
The main objective is to manage store profitability and marketing efforts to ensure high footfalls and achieve retail sales targets in the region of Punjab.
Are the Linen Club stores franchisee owned or company operated?
Most of the Linen Club stores are franchisee owned and operated.
What will be the biggest challenge for the Store Manager?
The biggest challenge will be attracting new customers into the store since linen is still a niche category.
What types of marketing campaigns will the Store Manager be responsible for?
The Store Manager will plan and execute seasonal campaigns, hyperlocal targeted activations, and offer BTL support to Exclusive Brand Outlets (EBOs).
What analytics responsibilities does the Store Manager hold?
The Store Manager will handle the Monthly Regional Sales Management dashboard and conduct monthly reviews and key discussions with franchisees on a quarterly basis.
Will the Store Manager need to work with a CRM agency?
Yes, the Store Manager will manage the CRM agency, Capillary, to ensure that loyalty program KPIs are met and improved.
What is involved in the new store opening activations?
The Store Manager will handle budget planning, media planning, and BTL activities, as well as ensure effective launch activation and PR management for new stores.
How does the Store Manager support the apparel business?
The Store Manager will handle catalogues, collection photoshoots, execute tradeshows, and provide modern trade support for retail partners like Shoppers Stop and Brand Factory.
How will the Store Manager optimize processes?
The Store Manager will optimize processes through the use of data to enhance campaign effectiveness and customer engagement strategies.

