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Subchapter Lead, Customer Area Marketing - Roche Diagnostics Solutions (RDS)

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Roche

Nov 9

Applications are closed

  • Job
    Full-time
    Expert Level
  • Marketing
    Research & Development

Requirements

  • You have a university degree in Marketing/Business and/or Sciences, preferably with an MBA, and possess 12+ years of relevant experience in marketing on a local, regional, or global level in healthcare, including roles at Roche.
  • You bring more than 3 years of experience in leading and developing a marketing or product management function, demonstrating strong leadership, communication, and persuasion skills, along with the ability to work effectively across an organization.
  • You have experience in leading, managing, coaching, and motivating staff with the ability to grow and develop. Additionally, you have established knowledge of the Roche Diagnostics organization and a strong personal network across different teams within the company.
  • You are experienced in launching several products, achieving commercial objectives, and creating promotional marketing strategies while owning execution. You also possess a deep understanding of various Customer Areas (Molecular Lab, Pathology Lab, Core Lab, Near Patient Care), and affiliate needs with customer focus.
  • You can lead interactions with senior internal stakeholders and regions/affiliates and can leverage your strong personal network across different teams.

Responsibilities

  • You will oversee the delivery of the marketing strategy, messaging, campaign and asset development
  • You will ensure the team effectively develops, manages and deploys product marketing content across global markets using a multi-tiered channel approach
  • You will lead the team to plan, develop and implement innovative marketing strategies while using metrics/analytics to determine success and continuous improvement actions
  • You will drive harmonization and improvement of marketing processes to continuously elevate the impact of the team
  • You will cultivate a great place-to-work environment by creating a stimulating and motivating workplace capable of attracting, engaging, retaining and developing high-performers

FAQs

What is the primary focus of the Subchapter Lead, Customer Area Marketing position at Roche Diagnostics Solutions?

The primary focus of this position is to lead a diverse team of marketers in developing promotional marketing strategies and content creation for key product launches and prioritized on-market products across multiple continents.

What qualifications are required for this role?

Candidates need a university degree in Marketing/Business and/or Sciences, preferably with an MBA, along with 12+ years of relevant marketing experience in healthcare, including leadership experience.

How large is the team that the Subchapter Lead will manage?

The Subchapter Lead will manage a team of over 20 Global Marketing Managers.

What responsibilities does this position entail?

Responsibilities include overseeing marketing strategy delivery, ensuring effective content development and deployment, leading innovative marketing strategies, and cultivating a high-performance work environment.

Is experience in launching products important for this role?

Yes, extensive experience in launching products, achieving commercial objectives, and creating promotional marketing strategies is crucial for success in this position.

Will the Subchapter Lead need to collaborate with other global functions?

Yes, the Subchapter Lead will ensure alignment with various global functions like RIS Marketing, Digital Marketing, and Integrated Marketing to jointly deliver on global marketing priorities.

Are there opportunities for team members' personal and career development?

Yes, managing resources and coaching team members for personal, skill, and career development is a key part of the Subchapter Lead's responsibilities.

What type of work environment does Roche promote?

Roche promotes a stimulating and motivating workplace that aims to attract, engage, retain, and develop high-performing individuals.

Are there relocation benefits available for this position?

Yes, relocation benefits are available for this posting.

What is Roche's stance on diversity and inclusion?

Roche believes in the power of diversity and inclusion, striving to create opportunities that enable all individuals to bring their unique selves to the company.

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Roche

Doing now what patients need next.

Science & Healthcare
Industry
10,001+
Employees
1896
Founded Year

Mission & Purpose

Roche is a global pioneer in pharmaceuticals and diagnostics focused on advancing science to improve people’s lives. The combined strengths of pharmaceuticals and diagnostics under one roof have made Roche the leader in personalised healthcare – a strategy that aims to fit the right treatment to each patient in the best way possible. Roche is the world’s largest biotech company, with truly differentiated medicines in oncology, immunology, infectious diseases, ophthalmology and diseases of the central nervous system. Roche is also the world leader in in vitro diagnostics and tissue-based cancer diagnostics, and a frontrunner in diabetes management. Founded in 1896, Roche continues to search for better ways to prevent, diagnose and treat diseases and make a sustainable contribution to society. The company also aims to improve patient access to medical innovations by working with all relevant stakeholders. Thirty medicines developed by Roche are included in the World Health Organization Model Lists of Essential Medicines, among them life-saving antibiotics, antimalarials and cancer medicines. Roche has been recognised as the Group Leader in sustainability within the Pharmaceuticals, Biotechnology & Life Sciences Industry ten years in a row by the Dow Jones Sustainability Indices (DJSI).