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Video Content Creator

  • Job
    Full-time
    Junior & Mid Level
  • Creative Arts & Fashion
    Media & Journalism
  • London

AI generated summary

  • You have 2-4 years of video creation experience, a strong portfolio, editing skills, a good eye for storytelling, and an interest in AI. You're organized, collaborative, and love beautiful things, especially flowers.
  • You will create and edit engaging video content for social media and the website, collaborate with teams on creative concepts, and optimize videos for various platforms to drive performance.

Requirements

  • 2–4 years’ experience creating and editing captivating video content, ideally for a lifestyle, DTC or creative brand
  • A strong portfolio of work showcasing your ability to create both short-form social content and polished, hi-fi video
  • Fluency in editing software such as Adobe Premiere Pro, After Effects, or equivalent
  • A good eye for composition, lighting and storytelling, and an understanding of what makes content resonate on TikTok and Instagram
  • A proactive, hands-on attitude: you’re just as happy shooting scrappy content on your phone as you are storyboarding and editing a hero campaign
  • Strong understanding of social media trends, formats, and performance best practices
  • Strong organisational skills with ability to juggle multiple projects with competing deadlines
  • An interest in AI and utilizing it as part of your toolkit to streamline process.
  • Effective collaborator who can communicate clearly with key stakeholders
  • An appreciation for beautiful things — especially flowers!

Responsibilities

  • Create high-quality & high performing video content — for use across organic & paid social channels, as well as the website
  • Develop and pitch creative concepts that feel uniquely Freddie’s — natural, joyful, and full of character
  • Work closely with Paid Social team, responding to briefs that will test concepts & drive performance through Meta, TikTok, YouTube and GDN
  • Capture lo-fi, in-the-moment content that feels native to social platforms, as well as more polished video for campaign and brand use
  • Edit video content for multiple formats (Reels, TikToks, paid ads, hero brand films, etc.), ensuring consistency in tone, pacing, and brand feel
  • Optimise content for different platforms and audiences, staying on top of trends in video, editing styles, and social storytelling
  • Collaborate closely with the Creative Director, Brand, and Social teams to bring campaign ideas to life
  • Work closely with in-house Copy Lead to create scroll-stopping hooks & assets that capture attention within first few seconds
  • Support ad-hoc video needs for other departments (website, CRM, HR, etc.), including but not limited to capturing content at events (employee, press or customer)

FAQs

What is the main responsibility of the Video Content Creator at Freddie’s Flowers?

The main responsibility is to create engaging video content that captures the heart, joy, and soul of Freddie’s Flowers, including short social clips and longer form video tutorials.

What platforms will the video content be used on?

The video content will be used across various channels, including Instagram, TikTok, YouTube, the website, and paid ads.

What is the required experience for this role?

The role requires 2–4 years of experience creating and editing captivating video content, ideally for a lifestyle, direct-to-consumer (DTC), or creative brand.

What editing software should the candidate be familiar with?

Candidates should be fluent in editing software such as Adobe Premiere Pro, After Effects, or equivalent.

Is there an opportunity for professional development in this role?

Yes, the company offers Learning and Development Support as part of the benefits package.

Are there any specific qualities or skills needed for this role?

Candidates should have a good eye for composition, lighting, storytelling, strong organizational skills, and an understanding of social media trends and performance best practices.

Will the Video Content Creator work independently or collaborate with others?

The role involves collaboration, as the Video Content Creator will work closely with the Creative Director, Brand, Social teams, and other departments.

Are employees able to purchase additional holiday days?

Yes, employees have the option to buy extra holiday days.

Is there a discount on flowers for employees?

Yes, employees receive discounted flowers for friends and family.

Does Freddie's Flowers promote diversity and inclusion in its hiring process?

Yes, Freddie’s Flowers is committed to creating an inclusive work environment and values diversity in its workforce. All applicants will receive equal consideration for employment.

Whatever the weather, we’ll bring a big box of beautiful fresh flowers direct to your door 🚲 💐

Retail & Consumer Goods
Industry
201-500
Employees
2014
Founded Year

Mission & Purpose

Freddie’s Flowers is a fast-growing direct-to-consumer flower business based in the UK and Germany. It all started with Freddie Garland delivering weekly flowers to his Mum & Dad’s neighbours back in 2015 in a knackered old milk float. Our wonderful team is now delivering thousands of boxes every day, but Freddie’s original idea hasn’t changed - to change people’s relationship with flowers. We want to bring the happiness and joy of arranging and experiencing your own flowers into everyone’s home, and in a way that has as little environmental impact as possible - we were delighted to be certified Carbon Neutral by the Carbon Trust last year. The secret to our success is: We love what we do and we know what the plan is. We work hard to do it brilliantly. We have fun working together.