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Visual Designer, Brand Innovation Lab

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Amazon

21d ago

  • Job
    Full-time
    Senior Level
  • Design
    Product
  • London

AI generated summary

  • You should have experience in digital design, proficiency in design tools, strong visual craft, collaboration skills, motion design abilities, and knowledge of digital advertising and technology.
  • You will design visual assets and UX/UI for campaigns, collaborate with teams, manage projects, create high-impact presentations, and ensure quality while enhancing brand experiences across platforms.

Requirements

  • Experience in digital design, brand, or advertising environments
  • Proficiency in design tools (Adobe CC, Figma) and digital production workflows
  • Demonstrated ability to execute creative projects from concept through delivery
  • Strong communication skills — able to present work clearly to stakeholders and incorporate feedback
  • Experience collaborating across cross-functional teams
  • Strong visual craft — translates ideas into compelling digital experiences across formats and platforms
  • Hands-on in Webflow and GenAI — prototypes, builds, and iterates efficiently using emerging technologies
  • Motion design and art direction — directs video, animation, and interactive work in close collaboration with editors, designers, and developers
  • Grounded in digital advertising, brand, and technology — connects creative ideas to marketing objectives and customer behavior; working knowledge of Amazon Ads and programmatic ecosystems
  • Cross-functional and cross-timezone collaborator — partners effectively with strategists, designers, technologists, and producers from concept through delivery

Responsibilities

  • Design creative executions across Amazon-owned devices, brand placements, and ad formats, maintaining high productivity, quality standards, and turnaround targets.
  • Create innovative UX/UI designs for web using industry-standard tools, including Figma and Webflow.
  • Develop and optimise visual assets for advertisers' campaigns across Amazon's platforms — web, mobile, large screen, and emerging devices.
  • Own the design and visual storytelling of high-impact presentations.
  • Design customer-centred campaigns across Amazon's platforms.
  • Lead campaign executions in close collaboration with EU and US design teams.
  • Ensure quality control in partnership with marketing stakeholders, design peers, and quality specialists.
  • Follow creative direction with precision while actively contributing to pushing the creative envelope — always with the customer at the centre.
  • Serve as a subject-matter expert in one or more design disciplines, supporting teams, solving creative challenges, and mentoring emerging designers.
  • Apply analytical and strategic thinking to design decisions.
  • Manage multiple partners and stakeholders effectively, communicating with clarity to drive projects and campaigns forward.
  • Execute best-in-class brand experiences across the Amazon canvas.
  • Design and develop interactive customer experiences across web, app, and emerging touchpoints, optimised for mobile, desktop, and large-screen environments.
  • Develop high-quality visual assets that bring advertiser campaigns to life across Amazon's ecosystem.
  • Create compelling pitch decks, mock-ups, and interactive prototypes.
  • Partner closely with internal and external collaborators to present, review, and evolve creative work.
  • Lead campaign executions end to end in collaboration with the wider EU creative team.
  • Work alongside Art and Creative Directors to explore and elevate design craft.

FAQs

What is the primary role of the Visual Designer in the Brand Innovation Lab?

The Visual Designer will craft brand-focused digital and visual experiences across Amazon's owned properties, devices, and external platforms, developing visual campaign concepts and creating exceptional UX/UI web experiences for advertisers.

What qualifications are required for this position?

Basic qualifications include experience in digital design, proficiency in design tools like Adobe CC and Figma, demonstrated ability to execute creative projects from concept through delivery, and strong communication skills.

What design tools are preferred for this role?

Proficiency in tools such as Adobe Creative Cloud, Figma, and Webflow are preferred.

Is experience in motion design and art direction beneficial for this role?

Yes, strong candidates may have experience in motion design and art direction, as this role involves directing video, animation, and interactive work.

Will I be working independently or collaborating with other teams?

You will be collaborating closely with internal and external partners and stakeholders, working in cross-functional teams to execute projects.

What types of projects will I work on?

You will design creative executions across various Amazon-owned devices and ad formats, create innovative UX/UI designs, and develop visual assets for marketing campaigns.

Is there an emphasis on customer experience in this role?

Yes, a deep understanding of customer experience is critical, and you will be expected to start with the customer and work backwards to improve the shopping experience.

What opportunities for growth and mentorship are available in this position?

You will serve as a subject-matter expert in one or more design disciplines, support teams, solve creative challenges, and potentially mentor emerging designers.

Does this role involve working on projects for brands that do not sell directly on Amazon?

Yes, the role will involve working with the Non-Endemic pod, focusing on brands that span diverse industries such as entertainment, travel, and automotive, which do not sell directly on Amazon.

What is the culture like at Amazon's Brand Innovation Lab?

The culture is inclusive and collaborative, empowering employees to deliver the best results for customers while valuing diverse experiences and perspectives.

Retail & Consumer Goods
Industry
10,001+
Employees
1994
Founded Year

Mission & Purpose

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1."​ What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.