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2024 MBA Intern - GTM Digital Growth

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Adobe

Feb 17, 2024

Applications are closed

  • Internship
    Full-time
    Off-cycle Internship
  • Sales & Business Development
    Marketing
  • San Jose

Requirements

  • Currently enrolled in an MBA program graduating between December 2024 – June 2025
  • Experience with digital models e.g. e-commerce for B2B or B2C customers
  • Demonstrated impact creating and launching initiatives (products, experiences, tests, etc.) to drive conversion and revenue growth
  • Experience in developing growth strategies and detailed analysis and business modeling required
  • Fast learner, to get up to speed on Adobe’s unique marketing channels & funnels
  • Demonstrated success in fast-paced, complex, and dynamic environments, rapidly anticipating and adapting to shifting priorities
  • Strong interpersonal skills. Enthusiastic, positive and creative attitude!
  • Excellent verbal and written communication skills and experience presenting to senior level executives

Responsibilities

  • Build a proposal for Adobe’s strategic Growth roadmap for FY’24 – this will require an understanding of existing and planned capabilities with Growth, Product and Marketing teams
  • Provide business case for suggested roadmap including, but not limited to, level of and expected return on capital and marketing investments, and sales results
  • Undertake market research for adjacent and similar SaaS companies to better understand market dynamics and opportunities in approach
  • Partner with teams from Product, Marketing, Analytics, Finance to GTM to hypothesize, build and refine AB test plans
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Adobe

Technology
Industry
10,001+
Employees
1982
Founded Year

Mission & Purpose

Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we’re changing the world through digital experiences.